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PPWR: the European Commission’s Guidance
On 30 March 2026, the European Commission published its guidelines on the application of Regulation (EU) 2025/40 on packaging and packaging waste, along with a FAQ, to ensure the uniform application of the new rules and to address stakeholders’ practical questions.
Minimalist and refillable: the future of makeup packaging
According to a recent study by GlobalData, a data analytics and consulting firm, environmental awareness, financial pressures, and increasing attention to waste generated by the cosmetics industry are transforming consumer behavior in the makeup sector.
Practical guide for brands: sustainable packaging and claims
Cosmetics shelves are now overflowing with “green” promises. Packaging is covered with claims, also known as “claims.” These messages target consumers looking for more responsible products, but sometimes struggle to explain exactly what they cover. If poorly framed, they expose brands to the risk of greenwashing, misunderstanding, and ultimately, a loss of trust. What should we make of these claim...
Cosmetics Deposit Coalition: initial progress report
After two years of work, the “Cosmetics Deposit Coalition” has delivered its first field report on the reuse of containers. Bringing together some twenty brands, distributors, and logistics and washing partners, the collective (led by Circul’R, with 70% funding from Citeo) presented its findings at a round table during Paris Packaging Week 2026.
Cosmetic refills: what is (still) slowing down the switchover
At Paris Packaging Week 2026, Élodie Fisicaro, Sustainable Development Project Manager at FEBEA, presented the findings of a study on refillable cosmetics. The aim was to gain a better understanding of consumers’ expectations, motivations, and barriers in order to accelerate the adoption of these reusable solutions.
Thursday, June 25, 2020
We're thrilled with the kraft!
Skincare, soaps and even perfumes… Kraft packagings are very popular these days! Nothing better to give an eco-friendly and modern look to your creati...
Wednesday, February 12, 2020
Plastic recycling, instructions for use
“Plastic Danger”, we hear it everywhere. Once praised, it is now condemned because of its harmful impact on nature. However, if it is included in recy...
Wednesday, January 22, 2020
When the cosmetics industry displays its transparency approach on packaging
To fight against bad buzz and restore consumer confidence, the cosmetics industry has chosen to be less opaque and to say more about how it works. Som...
Monday, August 12, 2019
32nd edition of Luxe Pack, the world's leading packaging creativity exhibition
3 days to stay at the forefront of packaging, digital solutions and formulation, 470 exhibitors among the best in the world, 9,280 visitors in 2018, 5...
Tuesday, June 11, 2019
Green Luxe Pack in Paris!
For the past ten years, Luxe Pack Monaco has been the must-attend event for prestigious packaging professionals looking for the latest innovations. Fo...
Monday, May 20, 2019
Packaging: an external sign of wealth
The packaging is thousands of years old. Since time immemorial, humans have invented containers to store and transport different types of goods. Over ...
Thursday, May 16, 2019
The triumph of compressed products
More ecological, less bulky, the compressed format appeals to consumers. After deodorants, he begins to gain other products in our daily lives, such a...
Tuesday, February 5, 2019
Glass packaging praised by the Millenials
According to an independent study on consumer behaviour commissioned by FEVE, the European Container Glass Federation, three out of four European Mill...
Monday, January 7, 2019
Packaging safety assessment: the latest developments
How does packaging affect the safety of the cosmetic product, what information must be made available by the supplier to enable this impact to be asse...
Wednesday, March 7, 2018
Packitoo: the app that revolutionizes the search for packaging manufacturers
Brands know it better than anyone: it can be a long, hard battle to design packaging. Indeed, it is not always that simple to find the right service p...
Monday, February 19, 2018
How to adapt cosmetics packaging to consumers’ desires
Marielle Belin is the founder of La Marque & La Manière, a consulting agency specialized in revealing the emotional personality of a world for bra...
Wednesday, February 14, 2018
Codes for good packaging
Packaging is often the first interface between a consumer and a product, so it is essential for it to be efficient. At the PCD 2018 show, Design Packa...
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