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Products news
Lip stains
These long-lasting, fluid lip stains are this spring’s hottest makeup trend! No more touch-ups or that stiff, cakey look! The best part is that they no longer dry out your lips, they actually keep them soft and plump!
Gold sun oils
“To tan in order to be adored”… This paraphrase of Baudelaire is the perfect way to kick off summer with these versatile, skin-enhancing oils. While they’re most often found in sunscreen lines, some offer protection, while others simply illuminate and/or perfume the skin.
Deodorant is reinventing itself
With its creamy texture—designed to be applied not only to the underarms but also to other parts of the body prone to sweating (chest, feet, back, skin folds, etc.)—this deodorant has become a true cosmetic product, a skincare treatment in a tube, often featuring a formula that respects the skin’s microbiome…
Skincare: cream serums
These clever 2-in-1 products, which combine the effectiveness of a serum with the comfort of a cream, are all the rage! They’re especially handy during the warmer months when you want to simplify your routine.
New lip care products
Grain-free scrubs, anti-wrinkle or plumping treatments, sunscreens (SPF products are making their debut), and lip enhancers with a makeup-like finish… the latest lip care products no longer just nourish or moisturize; they offer real added value. And the lip care trend is sweeping through all retail channels.
Tuesday, December 2, 2025
Sexier hair loss treatments!
Red, fuchsia pink, lilac or bright green… hair loss products are getting colorful and a facelift! It was about time they appealed to Generation Z, who...
Thursday, November 27, 2025
Alternatives to Black Friday
Slowvember (Deciem group), Black for Good (initiated by Typology), the initiatives to oppose the “shopping fever” of Black Friday are growing in numbe...
Wednesday, November 19, 2025
Hair fragrances
Subtle and delicate (but definitely noticeable!), hair fragrances, following in the footsteps of the big names in perfumery (Chanel, Diptyque, Guerlai...
Thursday, November 13, 2025
Hyaluronic acid, the superstar of facial skincare!
Omnipresent (entire skincare ranges are dedicated to it), hyaluronic acid is taking on increasingly sophisticated forms. The newest ones use not one b...
Wednesday, November 5, 2025
Eat your skincare!
Skincare is coming to the table! After gummies and infusions, here come beauty broths and soups, spreads, macarons, and chocolates with collagen… Beau...
Wednesday, October 29, 2025
Haircare: Focus on shine
Conditioners, shampoos, finishing serums, light oils… glossy effects abound in fall hair care products.
Thursday, October 23, 2025
The new concealers
With greater coverage, without compromising on light and natural results, this is the new challenge taken up by laboratories that are designing concea...
Wednesday, October 15, 2025
Perfumes: vanilla in the spotlight!
We all have a touch of vanilla in us! Both indulgent and animalistic, familiar and captivating, the most delectable ingredient in a perfumer’s palette...
Wednesday, October 8, 2025
Pop-ups are all the rage!
These pop-up venues are the new communication channel for brands. Lipstick bars, launch events, capsule collections… they are the ideal playground for...
Wednesday, October 1, 2025
Luxurious hand creams
The 2025 version of hand cream is becoming a real handbag accessory! Its delightful packaging is made to be seen, it’s the “little luxury” that we’ll ...
Thursday, September 25, 2025
Longevity, the new paradigm of anti-aging
Longevity is the buzzword of the moment, written in capital letters at the heart of the most innovative (and often the most luxurious!) anti-aging ski...
Wednesday, September 17, 2025
Trend alert: ghost mascaras!
These mascaras, rich in active ingredients, redefine the eyes while caring for the lashes, for an ultra-natural effect, like enhanced eyelash tinting....
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