Launches trends

Recalls of products

Focus on French Launches

Products:Products news

Lip stains

These long-lasting, fluid lip stains are this spring’s hottest makeup trend! No more touch-ups or that stiff, cakey look! The best part is that they no longer dry out your lips, they actually keep them soft and plump!

Gold sun oils

“To tan in order to be adored”… This paraphrase of Baudelaire is the perfect way to kick off summer with these versatile, skin-enhancing oils. While they’re most often found in sunscreen lines, some offer protection, while others simply illuminate and/or perfume the skin.

Deodorant is reinventing itself

With its creamy texture—designed to be applied not only to the underarms but also to other parts of the body prone to sweating (chest, feet, back, skin folds, etc.)—this deodorant has become a true cosmetic product, a skincare treatment in a tube, often featuring a formula that respects the skin’s microbiome…

Skincare: cream serums

These clever 2-in-1 products, which combine the effectiveness of a serum with the comfort of a cream, are all the rage! They’re especially handy during the warmer months when you want to simplify your routine.

New lip care products

Grain-free scrubs, anti-wrinkle or plumping treatments, sunscreens (SPF products are making their debut), and lip enhancers with a makeup-like finish… the latest lip care products no longer just nourish or moisturize; they offer real added value. And the lip care trend is sweeping through all retail channels.

Friday, May 29, 2020

Easy to use spray self-tanners

They have a role to play in moving out of its confined mine, and, logically, they’re getting back on track with deconfinement. Especially since you do...

Thursday, May 28, 2020

Perfume, turn it up!

Oriental, chypre, spicy or floral… springtime fragrances are particularly rich and opulent. No risk with them not to be smelled from afar! A godsend i...

Wednesday, May 20, 2020

Green nail polish removers

Certified organic formulas, oil or cream textures, rose or almond fragrance… the nail polish remover is becoming more and more cosmetic! Obviously wit...

Thursday, May 14, 2020

Sophisticated eye care products

This is a big demand from women ( tiredness around the eyes impacts the whole face), which is why inventive formulas have been developed for this “eye...

Thursday, May 7, 2020

The "glass skin" complexion

Subscribers only

This trend, which is very popular in Korea and sets the blogosphere raging, is now arriving in France. With the help of super-hydrating serums, primer...

Thursday, April 30, 2020

Cleaners/make-up removers in the spotlight

They don’t know the crisis! Always on the lookout for new sensations, everyone plays his or her part in creating a surprise. The newest are make-up re...

Thursday, April 23, 2020

The new slimming "body positive"

A change of direction for slimming products which, in 2020, will join the Body Positive trend. The loss of inches is no longer at the heart of the mes...

Thursday, April 16, 2020

Hand care in the spotlight

Suffering from repeated washing and disinfection with hydro-alcoholic gel, our hands are in great need of pampering! The demand for naturalness and tr...

Thursday, April 9, 2020

Starified because of the Covid-19 pandemic, soap has more than ever popularity! Including specific face formulas (syndets or cold saponified surgras s...

Thursday, April 2, 2020

More vertuous hair dyes

Vegetable dyes at home are multiplying. With a few small “arrangements” (that’s why not all of them are certified organic) to increase grey hair cover...

Thursday, March 26, 2020

Essence lotions

Borrowed from the perfume industry, this beautiful name for this essence is very popular. Liquid like a lotion but concentrated like a serum, the nove...

Thursday, March 19, 2020

Lip balm glosses

This is effortless make-up par excellence! For those who don’t want a “real” colour (which requires more skill in application), these delicately tinte...