Launches trends

Recalls of products

Focus on French Launches

Products:Products news

Lip stains

These long-lasting, fluid lip stains are this spring’s hottest makeup trend! No more touch-ups or that stiff, cakey look! The best part is that they no longer dry out your lips, they actually keep them soft and plump!

Gold sun oils

“To tan in order to be adored”… This paraphrase of Baudelaire is the perfect way to kick off summer with these versatile, skin-enhancing oils. While they’re most often found in sunscreen lines, some offer protection, while others simply illuminate and/or perfume the skin.

Deodorant is reinventing itself

With its creamy texture—designed to be applied not only to the underarms but also to other parts of the body prone to sweating (chest, feet, back, skin folds, etc.)—this deodorant has become a true cosmetic product, a skincare treatment in a tube, often featuring a formula that respects the skin’s microbiome…

Skincare: cream serums

These clever 2-in-1 products, which combine the effectiveness of a serum with the comfort of a cream, are all the rage! They’re especially handy during the warmer months when you want to simplify your routine.

New lip care products

Grain-free scrubs, anti-wrinkle or plumping treatments, sunscreens (SPF products are making their debut), and lip enhancers with a makeup-like finish… the latest lip care products no longer just nourish or moisturize; they offer real added value. And the lip care trend is sweeping through all retail channels.

Thursday, January 9, 2020

Hair hydration, set the pointer!

In hair salons, brands imagine tailor-made hydration, adapted to different hair thicknesses, textures and types. In pharmacies and supermarkets, a cle...

Thursday, January 2, 2020

Winter's most innovative masks

Liquid, sauna, bright red, made of cotton woven with gold threads or seaweed leaves… Imagination has no limits in this highly creative sector of facia...

Thursday, December 19, 2019

The facial roller, this new "beautiful skin" tool

Highly “instagrammable”, it is the accessory that can make all the difference in the purchase of a facial treatment. Sold in a box (but can also be bo...

Thursday, December 12, 2019

Hair products: specific product ranges for long hair

This will have escaped no one’s notice, long hair is furiously trendy, especially among the younger generations (even very young girls are asking for ...

Thursday, December 5, 2019

Clean beauty stores are on the rise in Paris

In the spirit of Oh My Cream (and its success), four new actors arrive in the beautiful Parisian districts at the end of the year. To each his own spe...

Thursday, November 28, 2019

Lash lift mascaras

Subscribers only

It is the new claim that inspires the mascaras. Lash lift is, in fact, a salon technique that consists in raising eyelashes (it was once called the “e...

Thursday, November 21, 2019

Leave-in conditioner

Much easier to live with, these conditioners offer a serious time saving! Ultra convenient and easy to use, they quickly get to grips with all nodes a...

Thursday, November 14, 2019

Winter mists...

The mist are definitely on the rise! We thought they were reserved for summer, but now they also bloom when the mercury drops, to bring extra comfort ...

Thursday, November 7, 2019

Cannabis sativa, the new "mantra" of skin care!

After facial care, “cannabis sativa madness” (or hemp seed oil) spreads to body or hair care, deodorants and even perfumes or candles! More than a tre...

Thursday, October 31, 2019

(More) virtuous perfumes for Christmas...

Natural essences made in France, bio-sourced and eco-responsible raw materials, vegan formulas, refillable bottles, recyclable candles… if in luxury C...

Thursday, October 24, 2019

Foundations that improves skin quality

Not only do they even out the complexion with their pigments, they also do good to the skin and make it more beautiful, even when it is naked. Thanks ...

Thursday, October 17, 2019

A Christmas very... CSR !

“Ready-to-offer” boxes, jute bags, recycled (and recyclable) cardboard, vegetable inks, attention for the most destitute… if the boxes and other Adven...