Ecoresponsibility

Trends:Market

Trend for 2027: from product to system

Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five sectors, including beauty and wellbeing.

Organic cosmetics: consumer expectations

Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...

Oral hygiene is adopting beauty standards

Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.

When cosmetics bring people together

For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.

Saudi Arabia: cosmetics are purchased through all channels

When buying beauty products, Saudi consumers no longer have to choose between online and in-store shopping. They switch between the two channels depending on what they are looking for, without any particular loyalty to one sales channel over another. Their main aim is to be sure of their choice before making a purchase. This is revealed in Beauty Decoded, the latest study by Nielsen IQ.

Wednesday, June 2, 2021

United States: the mask market is booming

Subscribers only

Government restrictions on Covid-19 are easing in the United States. Soon, wearing a mask outdoors will no longer be mandatory. Will this return to a ...

Tuesday, June 1, 2021

Brand Footprint ranking: cosmetic brands stand out!

Subscribers only

For the ninth year in a row, Kantar is conducting the Brand Footprint study to track the performance of major consumer brands across all sectors on an...

Wednesday, May 19, 2021

DNA & Cosmetics: a consortium for the traceability of natural resources

Subscribers only

Eight players in the cosmetics industry have come together to form “DNA & Cosmetics”, a consortium whose objective is to guarantee the best possib...

Tuesday, May 11, 2021

China: a cosmetics market driven by hair products

Subscribers only

Whether you have three hairs on the rock or a head of hair like Princess Rapunzel, hair is of utmost importance. As a report from trend agency Mintel ...

Wednesday, April 28, 2021

Organic and natural : a cosmetic named desire

Subscribers only

Only a few years ago, it was on the bangs of the market, but since then, it has become an integral part of the consumer’s life. It is natural and orga...

Tuesday, April 27, 2021

Dove is fighting filters on social networks

Subscribers only

A fervent activist of the “body positive” movement, the flagship brand of the Unilever group fights against the diktats of beauty and advocates ever m...

Monday, April 19, 2021

BrandZ ranking: Which are the most valuable French brands?

Subscribers only

Like every year, Kantar, the forecasting agency, has published its BrandZ ranking of French brands (all sectors included) that have attracted and recr...

Monday, April 12, 2021

The Guinot - Mary Cohr group wants to get the beauty salons re-opening

Subscribers only

As part of the fight against the spread of Covid-19, the government has announced the closure of non-essential businesses throughout the country until...

Tuesday, March 23, 2021

Seppic sets up in North America

Subscribers only

Seppic, an Air Liquide Healthcare company, which develops, produces and distributes a wide range of specialty ingredients for health and beauty, annou...

Monday, March 22, 2021

Garnier receives Cruelty Free certification

Subscribers only

The number one brand in the L’Oréal stable has just been approved by Cruelty Free International. Garnier is allowed to apply the Leaping Bunny logo on...

Wednesday, March 17, 2021

Prestige performance in 2020: time to take stock

How did the prestige cosmetics sector fare in 2020? Has the Covid-19 also put a strain on this beauty segment? To answer these questions, Mathilde Lio...

Tuesday, March 16, 2021

Unilever revises the codes of normality

What is normal? If this question has the power to animate any social gathering, Unilever is taking a back seat. The group, committed to a “positive” a...