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Trends:Market

Cosmetics trends: rising signals for 2026/2027

Mintel (a market research firm) and Black Swan Data (a specialist in online conversation analysis) have just released their report, “Beauty & Personal Care Demand Signals.” Based on an analysis of more than 16 million online posts about the U.S. beauty and personal care market, the report identifies several trends that are expected to shape the market in the coming months.

Beauty: which categories are gaining ground online in 2026?

To map the state of the global cosmetics market, the market research firm Spate analyzed search data from Google, TikTok, and Instagram from March 2025 to February 2026. The findings are clear: not all categories are growing at the same pace.

Celebrity brands: between worship and disillusionment

Why do some celebrity-founded cosmetics companies manage to build lasting customer loyalty, while others disappear from store shelves just as quickly as they appeared? That is the question Mintel asks in its latest report, produced in partnership with Black Swan Data.

Boots breaks down the top beauty trends of 2026

Hannah Rice, Director of Cosmetics, and Bethany Chapman, Director of Luxury Beauty and Hair Care at Boots, presented their outlook on beauty trends for 2026 at the Beauty Leaders Summit (held in Paris on May 6 and 7, 2025). Based on proprietary data from the UK’s leading health and beauty retailer, their analysis identifies four major shifts in the market.

What are the most inclusive beauty brands in 2026?

For the third consecutive year, SeeMe Index, in partnership with Circana, has scrutinized more than 200 cosmetic brands sold in the United States to compile its list of the most inclusive brands.

Tuesday, May 31, 2016

The high-end hair market is growing by 30%

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According to the NPD Group, one of the world leaders in market research, high-end hair products are on the rise. They are becoming more specific and t...

Thursday, May 26, 2016

French dermo-cosmetic brands take care of their image abroad

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Dynvibe , a pioneer in Social Media Intelligence, collected and analyzed what consumers are saying on Social Media about French dermo-cos...

Wednesday, May 25, 2016

Haircare brands tackle pollution in China

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Pollution is now one of the leading concerns among Chinese consumers, and has begun to have an influence on their daily lives. Habits such as checking...

Tuesday, May 10, 2016

Cosmetics prospects through to 2020 by Euromonitor

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Euromonitor International’s Beauty and Personal Care 2016 edition data reveals the latest insights on the industry’s 2015 performance and key prospect...

Monday, April 25, 2016

Consumer trends in the cosmetics industry

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What are the key trends and explanatory factors at the core of cosmetics consumers’ buying act? What are their purchase behaviours, how do they view b...

Tuesday, April 19, 2016

Skin microbiome: the science that will transform the cosmetics industry

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The booming research on skin microbiome is the source of important discoveries on its role in the maintenance of healthy skin. These findings open up ...

Monday, April 18, 2016

Cosmetic textiles: where beauty meets fashion

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The fashion and beauty industries have always been closely aligned, with runway trends often dictating the latest crazes in makeup and hairstyles. T...

Monday, April 11, 2016

Hair removal: an essential beauty

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The study #confessionsdepilation, conducted by Ipsos for Wilkinson reveals that French women sometimes deprive themselves of an activity because they ...

Wednesday, March 30, 2016

Peclers Paris: the beauty trends for the Fall/Winter 2017-2018

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Peclers Paris, a trends, style, and innovation consulting agency specialized in fashion, cosmetics, packaging, perfume, and decoration, publishes seas...

Monday, March 21, 2016

For the first time, the trade balance of the cosmetics sector exceeds the threshold of nine billion euros. According to a press release from the FEBEA...

Thursday, March 3, 2016

Black consumers' hair: a very specific market

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The cosmetic professional hair care products dedicated to black consumers differs in many ways from what can be observed in the global hair salons mar...

Tuesday, February 23, 2016

The new engine of the professional nail care industry

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A soon-to-be-published Kline's report reveals another year of strong growth for this highly dynamic market. Long-wear nail polish (also called) is def...