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Trends:Market

Skincare: what the French really wantSubscribers only

French people expect effective, natural skincare. Yet a third of consumers do not know which active ingredients they are applying to their skin. This is one of the key findings of the 2026 Skin Barometer, carried out by the brand Typology and the polling organisation Ifop.

Trend for 2027: from product to systemSubscribers only

Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five se...

Organic cosmetics: consumer expectationsSubscribers only

Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...

Oral hygiene is adopting beauty standardsSubscribers only

Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.

When cosmetics bring people togetherSubscribers only

For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.
Friday, July 29, 2016
Barbers in Europe: the return of masculinity and traditionSubscribers only
Products for men have shown substantial growth over the last few years, increasing well above the overall global salon hair care market, which grows b...
Monday, July 11, 2016
Sunscreens: the wrong trialSubscribers only
Not a summer without its controversy on suncare products. Like the one launched in 2016 by UFC-Que Choisir, to denounce the insufficient protection of...
Wednesday, June 29, 2016
Foundation cream: the Top 13 vendors in the global market
Foundation is important because it is one of the most widely used beauty products across the globe. On average, after skincare, women tend to spend th...
Friday, June 24, 2016
Socio-economic contribution of the European cosmetics industry in 7 figures
In a report published in June 2016 by Cosmetics Europe, the cosmetic industry highlights it significant social and economic contribution to national a...
Friday, June 17, 2016
French cosmetics in 10 figures
They are used on a daily basis and have always been part of human History. But since prehistoric times, when ‘foundation’ was applied with rush tubes ...
Tuesday, May 31, 2016
The high-end hair market is growing by 30%Subscribers only
According to the NPD Group, one of the world leaders in market research, high-end hair products are on the rise. They are becoming more specific and t...
Thursday, May 26, 2016
French dermo-cosmetic brands take care of their image abroadSubscribers only
Dynvibe , a pioneer in Social Media Intelligence, collected and analyzed what consumers are saying on Social Media about French dermo-cos...
Wednesday, May 25, 2016
Haircare brands tackle pollution in ChinaSubscribers only
Pollution is now one of the leading concerns among Chinese consumers, and has begun to have an influence on their daily lives. Habits such as checking...
Tuesday, May 10, 2016
Cosmetics prospects through to 2020 by EuromonitorSubscribers only
Euromonitor International’s Beauty and Personal Care 2016 edition data reveals the latest insights on the industry’s 2015 performance and key prospect...
Monday, April 25, 2016
Consumer trends in the cosmetics industrySubscribers only
What are the key trends and explanatory factors at the core of cosmetics consumers’ buying act? What are their purchase behaviours, how do they view b...
Tuesday, April 19, 2016
Skin microbiome: the science that will transform the cosmetics industrySubscribers only
The booming research on skin microbiome is the source of important discoveries on its role in the maintenance of healthy skin. These findings open up ...
Monday, April 18, 2016
Cosmetic textiles: where beauty meets fashionSubscribers only
The fashion and beauty industries have always been closely aligned, with runway trends often dictating the latest crazes in makeup and hairstyles. T...
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