Launches trends

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Products:Products news

Sunscreen serums

A flagship product in the pharmacy (and beyond), this is the texture that's all the rage this spring. Sun serum combines high UV protection with skincare benefits, a bare-skin feel, and an invisible finish. Designed to be incorporated into your daily skincare routine, it has everything going for it, whether you're in the city or at the beach!

New foot care products

Pre-treatment lotions, soothing sock masks, creams with cutting-edge active ingredients used in skincare… foot care products are becoming increasingly sophisticated… and, for once, more accessible (they’re hitting the shelves at supermarkets)!

Cream-powder blushes

The blush craze continues with these versatile blushes featuring a hybrid texture (half-cream, half-powder) that can be applied to bare skin or over makeup. So easy to use, they don’t cake and often offer a blurring effect as an added bonus (this spring’s biggest makeup trend). They’re available at both specialty stores and mass-market retailers.

New anti-aging hand creams

Their formulas are becoming more sophisticated, incorporating anti-aging skin care ingredients (hyaluronic acid, vitamin C, niacinamide, glabridin, antioxidants, etc.). Smoothing, plumping, anti-dark spot, firming… the new hand creams also stand out for their exceptional sensory qualities.

Makeup effects are coming to nail polish!

When nail polishes adopt the most cutting-edge makeup techniques, they act as true perfecting filters, with blur, bronzer, highlighter, or blush effects… not to mention strengthening, protecting, and regenerating the nail. Subtle and expert, the “clean girl” trend continues to surprise!

Thursday, November 21, 2019

Leave-in conditioner

Much easier to live with, these conditioners offer a serious time saving! Ultra convenient and easy to use, they quickly get to grips with all nodes a...

Thursday, November 14, 2019

Winter mists...

The mist are definitely on the rise! We thought they were reserved for summer, but now they also bloom when the mercury drops, to bring extra comfort ...

Thursday, November 7, 2019

Cannabis sativa, the new "mantra" of skin care!

After facial care, “cannabis sativa madness” (or hemp seed oil) spreads to body or hair care, deodorants and even perfumes or candles! More than a tre...

Thursday, October 31, 2019

(More) virtuous perfumes for Christmas...

Natural essences made in France, bio-sourced and eco-responsible raw materials, vegan formulas, refillable bottles, recyclable candles… if in luxury C...

Thursday, October 24, 2019

Foundations that improves skin quality

Not only do they even out the complexion with their pigments, they also do good to the skin and make it more beautiful, even when it is naked. Thanks ...

Thursday, October 17, 2019

A Christmas very... CSR !

“Ready-to-offer” boxes, jute bags, recycled (and recyclable) cardboard, vegetable inks, attention for the most destitute… if the boxes and other Adven...

Thursday, October 10, 2019

Peeling lotions

This is the gesture that wins the day this fall, to give a boost to the radiance of your complexion and encourage cell renewal. Welcome to this time o...

Thursday, October 3, 2019

Toothpastes: end of the mint dictatorship?

New ranges with new flavours are emerging. Especially popular in Anglo-Saxon countries, spicy, fruity or even gourmet aromas are coming to France. Whi...

Thursday, September 26, 2019

New anti-stain facial treatments softer and more efficient

Thanks to new active ingredients such as tranexamic acid, autumn stain repellent treatments are more effective quickly (even on the pregnancy mask), a...

Thursday, September 19, 2019

Varnish in tuxedo outfit....

Black and white nail polishes are ultra trendy this fall, the latest trend being to combine the two on the same hand (a black nail, a white nail or a ...

Thursday, September 12, 2019

Micellar shampoos are spreading.

Like the famous make-up remover water, from which they “borrow” its cleaning effectiveness, micellar shampoos are used in all distribution channels. M...

Tuesday, September 3, 2019

Skin care: sticks, new year' s stars!

Make-up remover, masks, serums, moisturizers or eye contours and even lotions… sticks are the kings of autumn! Their solid, nomadic texture par excell...