Co-financed by the French government and the Centre-Val de Loire region as part of the Investment for the Future program, the Beauty Hub is the first French gas pedal dedicated to innovation in perfumery and cosmetics.
It is housed in premises made available by Chartres Métropole on the site of the future Maison Internationale de la Cosmétique.
“Since the end of the confinement, we have been working to relaunch the industry. The Beauty Hub is the vanguard of what will be presented on October 15 during our Estates General. This initiative is a remarkable illustration of our ability to act collectively. In particular, I would like to salute the companies that have mobilized to enable this project to see the light of day. As competitors, they are here as partners. I would like to thank the State and the local authorities that have given their support to this bold initiative. Above all, I would like to welcome the first start-ups that are being welcomed here today. They are, for France, the leader in our market, the promise of the future,” said Marc-Antoine Jamet, President of Cosmetic Valley.

Xavier Gueant joins the Federation of Beauty Companies (FEBEA), to take over the legal management.