Launches trends

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Products:Products news

Lip stains

These long-lasting, fluid lip stains are this spring’s hottest makeup trend! No more touch-ups or that stiff, cakey look! The best part is that they no longer dry out your lips, they actually keep them soft and plump!

Gold sun oils

“To tan in order to be adored”… This paraphrase of Baudelaire is the perfect way to kick off summer with these versatile, skin-enhancing oils. While they’re most often found in sunscreen lines, some offer protection, while others simply illuminate and/or perfume the skin.

Deodorant is reinventing itself

With its creamy texture—designed to be applied not only to the underarms but also to other parts of the body prone to sweating (chest, feet, back, skin folds, etc.)—this deodorant has become a true cosmetic product, a skincare treatment in a tube, often featuring a formula that respects the skin’s microbiome…

Skincare: cream serums

These clever 2-in-1 products, which combine the effectiveness of a serum with the comfort of a cream, are all the rage! They’re especially handy during the warmer months when you want to simplify your routine.

New lip care products

Grain-free scrubs, anti-wrinkle or plumping treatments, sunscreens (SPF products are making their debut), and lip enhancers with a makeup-like finish… the latest lip care products no longer just nourish or moisturize; they offer real added value. And the lip care trend is sweeping through all retail channels.

Thursday, September 9, 2021

Vegetable nails are becoming more and more common!

Beets, potatoes, celery or corn in my varnish! “Ten Free” vegetable polishes are becoming the rule and, good news, they are arriving in supermarkets. ...

Tuesday, September 7, 2021

Three intensities of mint for the same toothpaste

Subscribers only

Soft mint, strong mint, classic mint. Like chewing gum, it’s the right idea to renew toothpaste (without using improbable flavors that don’t appeal to...

Thursday, September 2, 2021

When cryo takes over facials

This cold-based technology has been used for slimming and heavy leg treatments, but now it is also used for facials. A step above simple freshness, it...

Thursday, August 26, 2021

The blue beauty phenomenon

Impossible to avoid it in 2021! It seems that if a sunscreen does not have the mention “Ocean Respect” or “Coral safe”, it could not be able to be sol...

Thursday, July 22, 2021

The pear note in perfumery

This winter fruit is one of the stars of summer fragrances! Juicy and sweet, the pear brings its delicate gourmandise (nothing nauseating) and its thi...

Thursday, July 15, 2021

Tanning products are putting up a fight!

In these times of capricious weather, we can be seduced by their power which does not pass by the sun! They have their followers who remain faithful t...

Thursday, July 8, 2021

Long-lasting complexion

From the most imperceptible to the most covering, a common denominator unites the new foundations or tinted creams: the lasting power! With heat and m...

Thursday, July 1, 2021

More and more eco-friendly deodorants

Its formulation is now scrutinized by women and it is undoubtedly the category that has reacted fastest to new injunctions (safe formulas, eco-designe...

Thursday, June 24, 2021

The new micellar waters

Subscribers only

With hyaluronic acid, Himalayan spring water or marine extracts, in microbiome friendly or thermal versions, micellar water always comes back into fas...

Tuesday, June 22, 2021

Cosmotrends: which products are the latest trends?

Subscribers only

The pandemic has reshuffled many cards and brought out new beauty fads. The forecasting agency BeautyStreams has sifted through the latest releases fr...

Thursday, June 17, 2021

In the shade of the cucumber...

Mostly composed of water (more than 95%), it gives a real boost of freshness to the skin and provides perfect hydration when the mercury rises. Its he...

Thursday, June 10, 2021

These summer fragrances are full of flavour!

Prickly pear, cactus, pepper, pepper… renew the exercise of summer freshness. These spicy fragrances play an unusual little music that smells like not...