Ecoresponsibility

Trends:Market

Trend for 2027: from product to system

Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five sectors, including beauty and wellbeing.

Organic cosmetics: consumer expectations

Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...

Oral hygiene is adopting beauty standards

Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.

When cosmetics bring people together

For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.

Saudi Arabia: cosmetics are purchased through all channels

When buying beauty products, Saudi consumers no longer have to choose between online and in-store shopping. They switch between the two channels depending on what they are looking for, without any particular loyalty to one sales channel over another. Their main aim is to be sure of their choice before making a purchase. This is revealed in Beauty Decoded, the latest study by Nielsen IQ.

Wednesday, June 28, 2023

The challenges of C-beauty

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The Chinese cosmetics industry is expanding at breakneck speed. For several years now, it has been winning over young consumers thanks to a stronger d...

Tuesday, May 16, 2023

Retail: consumers are (relatively) ready for live shopping

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Internet commerce is making some small ones. This new hybrid system seduces more and more French people according to a recent study conducted by YouGo...

Wednesday, May 10, 2023

Online distribution: what impact on the planet?

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Shopping on the Internet has become commonplace for a large majority of French people. If this sales channel is synonymous with convenience, it also h...

Wednesday, May 10, 2023

Thailand: cosmetic trends for 2023

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Because this country is a key area for the cosmetics industry, it is important to keep an eye on the consumption habits of its inhabitants. The foreca...

Wednesday, May 10, 2023

E-commerce and its multiple facets

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The sale of cosmetics on the Internet has been widely democratized in recent years. But on this distribution channel, there are different players comp...

Wednesday, May 3, 2023

Are the French pessimistic?

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At the end of 2022, the Ipsos polling institute carried out a major international study (50 countries covered) to find out how citizens of the world f...

Tuesday, April 25, 2023

American women want to age "well"

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For a few years now, the trend has been to better accept the passing of time and its effects on the skin. The Benchmarking Company, a research firm, c...

Wednesday, April 19, 2023

The transformation of hair products

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Formulation, ingredients, positioning… the hair care sector is in full change since the end of the health crisis. On the occasion of in-cosmetics Glob...

Tuesday, April 18, 2023

What is the outlook for e-commerce in 2023?

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Inflation, rise of second hand, new technologies… e-commerce is facing many challenges. And to better understand the challenges of online distribution...

Wednesday, April 12, 2023

Cosmovision: what trends for 2028?

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Since it’s never too early to prepare for the trends that are likely to impact consumer behavior, the foresight agency Beautystreams has shared its vi...

Wednesday, March 22, 2023

When cosmetics want to rhyme with therapeutics

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If beauty products are used (legally speaking) to clean, exfoliate, moisturize, camouflage, beautify… they also help boost confidence and boost morale...

Wednesday, March 22, 2023

UV protection: America's new anti-aging recipe

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According to a recent study by the foresight firm Mintel, sunscreen sales are on the rise in the United States. The reason? Increased consumer awarene...