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Trend for 2027: from product to system
Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five sectors, including beauty and wellbeing.
Organic cosmetics: consumer expectations
Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...
Oral hygiene is adopting beauty standards
Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.
When cosmetics bring people together
For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.
Saudi Arabia: cosmetics are purchased through all channels
When buying beauty products, Saudi consumers no longer have to choose between online and in-store shopping. They switch between the two channels depending on what they are looking for, without any particular loyalty to one sales channel over another. Their main aim is to be sure of their choice before making a purchase. This is revealed in Beauty Decoded, the latest study by Nielsen IQ.
Tuesday, September 15, 2026
Beauty: the French consumer’s purchasing journey gets fragmented
Criteo (a French online advertising specialist) has published its ‘Global Health & Beauty Pulse 2026’ report, which focuses on cosmetics purchases...
Tuesday, September 1, 2026
Cosmoprof North America 2026 in five trends
From 13 to 15 July 2026, Cosmoprof North America brought the beauty industry together in Las Vegas. As with every edition, the trend forecasting agenc...
Tuesday, July 21, 2026
The beauty market by 2030
McKinsey has published a new analysis of the cosmetics sector and its distribution channels. The finding is that growth remains strong, but the compet...
Monday, July 20, 2026
The four pillars of beauty in 2026
The US contract manufacturer Accupac has published its annual trends report, “Future Forward 2026”, produced in collaboration with Cobalt Labs, its re...
Friday, July 10, 2026
Scalapay analyses the latest beauty trends
In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with ...
Monday, July 6, 2026
When sun protection becomes part of daily routine
The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent articl...
Friday, June 26, 2026
Horizon 2045: four scenarios to prepare for the future
To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospectiv...
Tuesday, June 23, 2026
Retail in the age of the experience
To mark CEW France’s Beauty Day 2026, a round-table discussion brought together Catherine Spindler (President of Sephora for Europe and the Middle Eas...
Friday, June 12, 2026
K-beauty is making its mark in Canada
Korean cosmetics are establishing a firm foothold in Canada. According to data from the market research firm NielsenIQ, sales reached $164 million in ...
Friday, June 12, 2026
Health and hygiene: the French are keeping a close eye on their purchases
More than 8 in 10 French people are keeping a close eye on their spending on health and hygiene products. This is according to a study by Harris Inter...
Friday, June 12, 2026
When beauty takes on a new dimension
At CEW France’s Journée de la Beauté (held in Paris on 3 June 2026), Claire Marty (VP Beauty Global Lead at Nielsen IQ) was interviewed on stage by jo...
Thursday, June 11, 2026
Four major shifts that are reshaping the beauty industry
To mark the 10th anniversary of its Beauty Day, CEW France brought together Leïla Rochet (Founder of Cosmetics Inspiration & Creation) and Rémy Ou...
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