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Trends:Market

Scalapay analyses the latest beauty trendsSubscribers only

In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with a survey of more than 2,200 consumers in Italy, Spain, France and Portugal. Several key trends emerge from this.

When sun protection becomes part of daily routineSubscribers only

The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent article. Sun protection is now becoming part of people’s daily routines.

Horizon 2045: four scenarios to prepare for the futureSubscribers only

To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospective Studies at Comptoir Prospectiviste), Frédérique Lenglen (Strategic Communications Advisor) and Karine Cottin (Senior Advisor, Inspire Positive Change) presented the Biotech 2045 Forecasting Capsule, a project initiated by Jean-Yves Berthon, Chairma...

Retail in the age of the experienceSubscribers only

To mark CEW France’s Beauty Day 2026, a round-table discussion brought together Catherine Spindler (President of Sephora for Europe and the Middle East) and Hubert de Malherbe (Director of the design agency Malherbe Paris) to address a single question: what will the shop of the future look like in ten years’ time? Their answers both centre on experience and emotion.

K-beauty is making its mark in CanadaSubscribers only

Korean cosmetics are establishing a firm foothold in Canada. According to data from the market research firm NielsenIQ, sales reached $164 million in 2025. This is 57% higher than in 2024.
Thursday, December 18, 2014
Cosmetics: record fine for price fixing
The French Competition Authority has just issued a decision by which it sanctions an agreement between 11 manufacturers of hygiene products sold in su...
Monday, December 15, 2014
Consumers still not ready for male make-upSubscribers only
According to a Canadean survey of 2,000 UK adults, nearly 93% of male and female consumers think that men should not wear make-up. When men do use mak...
Thursday, December 4, 2014
The anti-pollution claim moves into make-upSubscribers only
Fuelled by worry over the impact of pollution on the skin, the anti-pollution claim is on the rise and has the potential to become the new ‘must-have’...
Friday, November 7, 2014
Dior, Chanel and Lancôme, the queens of experienceSubscribers only
Emakina, a European group of digital agencies, has launched its first Brand Experience Score©, dedicated to the cosmetics market. That is 3000 women w...
Monday, October 13, 2014
Mintel: eight hair care products worth keeping an eye onSubscribers only
Mintel, the independent market research firm, presented eight hair cosmetics to follow at the last Beyond Beauty trade show in Paris. From all-in-one ...
Thursday, September 11, 2014
Marketing anti-ageing products to men: 5 things to knowSubscribers only
When it comes to grooming, men are starting to invest more time, attention and money than ever before. Affinnova wanted to better understand male cons...
Tuesday, September 9, 2014
World Perfume and Cosmetics Market (Study by Les Échos Études)Subscribers only
Centre of sectoral expertise Les Échos Études (a subsidiary of French newspaper Les Échos) has just released a study on the perfume and cosmetics mark...
Wednesday, September 3, 2014
Organic cosmetics: the market by 2020Subscribers only
According to a recent study by Grand View Research, the global market for organic personal care is expected to reach USD 15.98 billion by 2020. Increa...
Wednesday, August 27, 2014
Beauty and Personal Care in France (Euromonitor)Subscribers only
Market research specialist Euromonitor has just released its annual analysis of the French cosmetic market. In the context of the crisis, which also s...
Thursday, August 21, 2014
Gems in the market for professional skin care productsSubscribers only
In 2013, the global professional skin care market performed at its best, posting moderate growth to reach almost $6 billion. Findings from a Kline's r...
Monday, August 11, 2014
Brows keep getting biggerSubscribers only
The prestige beauty market for sales of brow products is driven by celebrity culture, according to the NPD Group Inc., a global information company. S...
Monday, August 4, 2014
Gluten-free beauty is on the riseSubscribers only
The growing awareness of gluten-related illnesses, such as coeliac disease, is encouraging those looking to remove gluten from their diets to take a m...
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