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Trends:Market

The beauty market by 2030

McKinsey has published a new analysis of the cosmetics sector and its distribution channels. The finding is that growth remains strong, but the competitive landscape is undergoing profound change.

The four pillars of beauty in 2026

The US contract manufacturer Accupac has published its annual trends report, “Future Forward 2026”, produced in collaboration with Cobalt Labs, its research and innovation department. The report identifies four key trends: the importance of evidence, sustainability in formulations, adaptive cosmetics and biotechnology.

Scalapay analyses the latest beauty trends

In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with a survey of more than 2,200 consumers in Italy, Spain, France and Portugal. Several key trends emerge from this.

When sun protection becomes part of daily routine

The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent article. Sun protection is now becoming part of people’s daily routines.

Horizon 2045: four scenarios to prepare for the future

To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospective Studies at Comptoir Prospectiviste), Frédérique Lenglen (Strategic Communications Advisor) and Karine Cottin (Senior Advisor, Inspire Positive Change) presented the Biotech 2045 Forecasting Capsule, a project initiated by Jean-Yves Berthon, Chairma...

Tuesday, February 1, 2022

How is social selling doing in France?

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Platforms like Instagram or Tik Tok now allow consumers to directly purchase products that are promoted by influencers, including cosmetics. This new ...

Thursday, January 27, 2022

Export: how to sell cosmetics in South Africa

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The South African cosmetics market is the most powerful on the continent (value estimated at 3 billion euros in 2020). Dynamic, it can represent good ...

Wednesday, January 26, 2022

Trends: Euromonitor predictions for 2022

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For Euromonitor, a forecasting firm, it’s the same ritual every year. During the month of January, the agency unveils the trends it believes will emer...

Tuesday, January 25, 2022

Cosmétagora 2022 winners

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The Cosmétagora trade show was held in Paris on January 11 and 12, 2022. As every year, all ingredient suppliers gathered to showcase their cosmetic a...

Wednesday, January 19, 2022

Silver generation: what do women want?

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Women over 50 are (generally) not well represented in the world of cosmetics. And yet, they are consumers like any others, who are looking for skincar...

Wednesday, January 19, 2022

Cosmetic exports in Brazil

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For beauty professionals, Brazil is a country of interest. There, the cosmetics sector is very dynamic and ranks fourth among the most important marke...

Wednesday, January 12, 2022

Cosmetic exports: how to deal with Germany

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On a European scale, Germany is the country with the most dynamic beauty sector with its 15.049 billion euros recorded in 2020. It is a mature market ...

Wednesday, January 12, 2022

Inclusive cosmetics: Mintel's top

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People with disabilities are the great forgotten in the beauty sector. However, more and more brands are starting to design cosmetics for this audienc...

Wednesday, January 5, 2022

Cosmetic exports: the spanish case

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Spain is one of the leading countries in the cosmetics and perfumery sector (5th place in Europe, 13th place worldwide). The beauty market is dynamic ...

Tuesday, January 4, 2022

The 2022 trends according to Instagram

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With 1.386 billion monthly active users and 500 million daily active users worldwide, Instagram is one of the most popular social networks. The platfo...

Wednesday, December 22, 2021

Cosmetic export: ciao Italia!

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Going international does not necessarily mean going to the other side of the world. Neighboring countries are just as interesting. This is the case of...

Monday, December 20, 2021

E-commerce: what challenges for 2022?

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Already popular for all the qualities it is known for, e-commerce has become almost unavoidable since the beginning of the health crisis. Many people ...