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Trends:Market

Skincare: what the French really wantSubscribers only

French people expect effective, natural skincare. Yet a third of consumers do not know which active ingredients they are applying to their skin. This is one of the key findings of the 2026 Skin Barometer, carried out by the brand Typology and the polling organisation Ifop.

Trend for 2027: from product to systemSubscribers only

Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five se...

Organic cosmetics: consumer expectationsSubscribers only

Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...

Oral hygiene is adopting beauty standardsSubscribers only

Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.

When cosmetics bring people togetherSubscribers only

For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.
Tuesday, February 8, 2022
Prestige skincare prices: +7% in the UK in Q4 2021Subscribers only
According to The NPD Group, The average sales prices of prestige skincare in the UK increased 7% in the period Oct-Dec 21 compared to the same period ...
Tuesday, February 8, 2022
Frizzy hair: Dove tackles hair discriminationSubscribers only
After fighting for the representation of all bodies and against the diktat of social networks, Dove stands up against the bullying that black women an...
Thursday, February 3, 2022
Cosmetic exports: understanding the United Arab EmiratesSubscribers only
The United Arab Emirates is home to more than ten million citizens. The GDP per capita (€39,180) is high and the cosmetics market is dynamic (value re...
Tuesday, February 1, 2022
How is social selling doing in France?Subscribers only
Platforms like Instagram or Tik Tok now allow consumers to directly purchase products that are promoted by influencers, including cosmetics. This new ...
Thursday, January 27, 2022
Export: how to sell cosmetics in South AfricaSubscribers only
The South African cosmetics market is the most powerful on the continent (value estimated at 3 billion euros in 2020). Dynamic, it can represent good ...
Wednesday, January 26, 2022
Trends: Euromonitor predictions for 2022Subscribers only
For Euromonitor, a forecasting firm, it’s the same ritual every year. During the month of January, the agency unveils the trends it believes will emer...
Tuesday, January 25, 2022
Cosmétagora 2022 winnersSubscribers only
The Cosmétagora trade show was held in Paris on January 11 and 12, 2022. As every year, all ingredient suppliers gathered to showcase their cosmetic a...
Wednesday, January 19, 2022
Silver generation: what do women want?Subscribers only
Women over 50 are (generally) not well represented in the world of cosmetics. And yet, they are consumers like any others, who are looking for skincar...
Wednesday, January 19, 2022
Cosmetic exports in BrazilSubscribers only
For beauty professionals, Brazil is a country of interest. There, the cosmetics sector is very dynamic and ranks fourth among the most important marke...
Wednesday, January 12, 2022
Cosmetic exports: how to deal with GermanySubscribers only
On a European scale, Germany is the country with the most dynamic beauty sector with its 15.049 billion euros recorded in 2020. It is a mature market ...
Wednesday, January 12, 2022
Inclusive cosmetics: Mintel's topSubscribers only
People with disabilities are the great forgotten in the beauty sector. However, more and more brands are starting to design cosmetics for this audienc...
Wednesday, January 5, 2022
Cosmetic exports: the spanish caseSubscribers only
Spain is one of the leading countries in the cosmetics and perfumery sector (5th place in Europe, 13th place worldwide). The beauty market is dynamic ...
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