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Special Edition by LUXE PACK - 2026!
Trends
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Tech / Digital
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Trends:Tech / Digital

Will AI transform the beauty industry?Subscribers only

Artificial intelligence is reshaping shopping journeys and challenging beauty standards. The market research firm Mintel examines these changes in its latest report.

Does the connected store have a future in France?Subscribers only

As part of a survey conducted for Vusion (a provider of digital solutions for retailers), OpinionWay examined consumer expectations regarding the introduction of new technologies in stores. The survey covered in-store friction, the use of AI, connected tools, and the impact on the shopping experience.

The purchasing journey in the age of artificial intelligenceSubscribers only

Artificial intelligence applied to personalizing the shopping experience is generating mixed interest among consumers. According to an OpinionWay study conducted for La Retail Tech, a majority of French people recognize the concrete benefits of AI, while strictly limiting the sharing of their personal data.

When artificial intelligence enters the world of online shoppingSubscribers only

Generative artificial intelligence (GenAI), which refers to systems capable of producing content, recommendations, or responses based on existing data, is playing an increasingly important role in digital purchasing journeys. According to an analysis published by Euromonitor, more and more consumers are using these tools to search for products (across all sectors, including cosmetics) at the expen...

Year-end shopping: AI, consumers' new allySubscribers only

As the 2025 holiday season approaches, artificial intelligence is becoming increasingly prevalent in the shopping experience. This is the conclusion reached by Perfect Corp in its latest report (written in collaboration with Spate).
Thursday, April 2, 2026
Will AI transform the beauty industry?Subscribers only
Artificial intelligence is reshaping shopping journeys and challenging beauty standards. The market research firm Mintel examines these changes in its...
Monday, March 23, 2026
Does the connected store have a future in France?Subscribers only
As part of a survey conducted for Vusion (a provider of digital solutions for retailers), OpinionWay examined consumer expectations regarding the intr...
Thursday, February 26, 2026
The purchasing journey in the age of artificial intelligenceSubscribers only
Artificial intelligence applied to personalizing the shopping experience is generating mixed interest among consumers. According to an OpinionWay stud...
Wednesday, February 4, 2026
When artificial intelligence enters the world of online shoppingSubscribers only
Generative artificial intelligence (GenAI), which refers to systems capable of producing content, recommendations, or responses based on existing data...
Tuesday, December 16, 2025
Year-end shopping: AI, consumers' new allySubscribers only
As the 2025 holiday season approaches, artificial intelligence is becoming increasingly prevalent in the shopping experience. This is the conclusion r...
Monday, December 1, 2025
After-sales service: humans remain the reference point compared to AISubscribers only
On the occasion of the 19th edition of Customer Service of the Year, Ipsos Brava and ESCDA unveiled the results of the 2025 Customer Service Observato...
Wednesday, November 12, 2025
Lylo, the AI that follows its nose
If there is one branch of cosmetics where emotion goes beyond simple product function, it is perfumery. A fragrance can trigger a memory, conjure up a...
Friday, October 3, 2025
AI: the new beauty co-pilot for consumers?Subscribers only
Artificial intelligence is no longer content with answering general questions: it is now establishing itself as a true ally in the beauty journey. Acc...
Tuesday, September 30, 2025
Consumption: the new balance between digital and physicalSubscribers only
VML has published the ninth edition of its The Future Shopper report, based on responses from more than 25,000 consumers worldwide. This study confirm...
Tuesday, September 23, 2025
Express delivery: the new expectation of beauty consumersSubscribers only
In an increasingly digitalized cosmetics market, fast delivery services are now emerging as a decisive factor in the purchasing process. An OpinionWay...
Monday, September 22, 2025
Beauty in the age of conversational AISubscribers only
In its latest report, Spate analyzes the rise of generative research and its impact on consumer behavior in the beauty industry. The study highlights ...
Wednesday, August 27, 2025
TikTok: K-Beauty and wellness set the trends in the UKSubscribers only
In its latest report, data analytics firm Spate examined beauty and wellness trends in the United Kingdom based on millions of TikTok videos. The stud...
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