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Thursday, August 28, 2025Products news

Sophisticated hair repair products

Des réparateurs capillaires sophistiqués

The new approach to hair repair involves pre-shampoo treatments, conditioning masks with long-lasting benefits, serums, and leave-in products. Bond-building treatments that rebuild keratin bonds are all the rage!

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Selective pre-shampoo or leave-in treatments

“Damaged hair (dull, rough, with ends that are thinner or broken compared to the rest of the hair) is one of the main concerns of consumers worldwide,” says Aveda.
The brand has dedicated its first Botanical Repair Pre-Shampoo Treatment (Bond Building Pre-Shampoo Treatment, 150 ml, €48) to this issue. Suitable for all hair types and textures, this plant-based treatment (green tea seeds, certified organic avocado and sacha inchi oils, etc.) creates new bonds in the hair cortex for intensive repair and strengthening from the inside out.
It also protects the hair at the F-layer (a protective bio-shield complex derived from coconut and corn), creating a light veil that mimics the hair’s natural F-layer for radiant shine.
Its gel-cream texture glides easily through the hair, protecting and realigning the fibers from root to tip.
Leave it on for 5 to 10 minutes before shampooing to restore stronger, more resistant hair that is nourished, conditioned, soft, and smooth from the very first use.

Hair Rituel by Sisley offers Restructuring Nourishing Balm (125 g, €113.50), a melt-in pre-shampoo balm that transforms into oil to provide deep nourishment.
It can be used 30 minutes before shampooing or …

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