Balinea.com, leader in the online reservation of beauty and wellness treatments, publishes a study on the seasonality of French women's habits and customs in this field. Performed from 01/01/2012 to 31/12/2013 on a sample of 40,000 customers across France and 65,000 beauty care reservationshairdressing, massage / spa and fitness in 1,000 institutes, it highlights the highlights of the annual calendar beauty and well-being of French women.
In January-February-March:"You'll move"
French women obviously like to start the year with good resolutions, to lose the few kilos of Christmas excesses, unless it is to fight against the cold. • 15% of dance course bookings are made in January. - • L he discovery sessions of the dance centre (56% of dance class bookings in 2013) and salsa are particularly popular the day after the end of the year celebrations. • Zumba is a phenomenon that has become very popular now. 26% of the reservations for this latino-pop energy dance are made at the beginning of the year, in January and February.
In April-May-June:"In the starting-blocks you will be"
Sales of hammam sessions increased strongly in May and June with a 25% increase compared to February and March. Rim, des Bains d'Orient (Paris 10e), underlines:" In spring we see many groups of friends coming for a bachelorette party. Generally speaking, the hammam is a privileged moment where you can get together with friends, it allows you to prepare your skin in the sun and relax and it is cheaper than going on holiday in …
