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Consumers
Generation Alpha: cosmetics from childhood onward
The trend research firm NielsenIQ has released its 2026 Gen Alpha Beauty Study, which focuses on the beauty product habits of preteens and teens. The first finding: interest in cosmetics is emerging at an increasingly early age.
Beauty after 40: embracing ageing rather than hiding it
A recent analysis carried out by Fresha, an AI-powered beauty and wellness booking platform, shows that an increasing number of women over 40 are seeking beauty advice specifically tailored to their needs and which takes into account how the skin changes with age, rather than automatically treating youthful skin as the reference point.
How are GLP-1-based treatments reshaping demand in the cosmetics sector?
The use of GLP-1, originally intended for weight management, is now influencing the way consumers view ageing, appearance and wellbeing. This is the finding set out by the trend consultancy Kline in its latest report.
Summer 2026: a review of American women’s beauty habits
Summer is drawing to a close. This is a good opportunity to take stock of American women’s beauty expectations for this season. The verdict from the market research agency The Benchmarking Company: consumers have prioritised a radiant, healthy complexion over a tan.
French people open to new beauty routines suggested by AI
According to a recent study by Criteo (an advertising retargeting company) on the health and beauty sector, Global Health & Beauty Pulse 2026, the French are keen to refresh their routines and are particularly open to discovering new brands.
Tuesday, October 11, 2022
15th ADEME-Greenflex barometer: when responsible rhymes with desirable
This study conducted by ADEME and Greenflex provides information on the consumption habits of the French. In these troubled times, citizens are keen t...
Wednesday, October 5, 2022
Consuming in a time of inflation
In the consumer family, I ask for the “bargain hunter”. While the economic crisis is hitting hard, a part of the general public wants to preserve its ...
Wednesday, October 5, 2022
Beauty: what are Gen Z's priorities?
Unavoidable, the Zs are the new darling of cosmetic brands. More demanding than their elders, they have strong and assertive expectations in terms of ...
Tuesday, October 4, 2022
French organic cosmetics market: good resistance and promising prospects
On the occasion of its 20th anniversary, the Cosmébio association commissioned IFOP to conduct a study on the organic cosmetics market and its consume...
Friday, September 30, 2022
French people and physical distribution
E-commerce, shopping on social networks… the retail sector is reinventing itself. But how is the physical distribution in France? Are consumers abando...
Tuesday, September 27, 2022
Eco-consumer, who are you?
For the past four years, the Kantar WorldPanel agency has been monitoring a group of citizens classified as Eco-Active. They are sensitive to environm...
Tuesday, September 27, 2022
Overview of the bulk market in Europe
Bulk distribution is becoming more and more democratic. The polling institute YouGov has tried to know in which European countries this system is the ...
Tuesday, September 13, 2022
1.3% annual growth for French packaging by 2026
According to GlobalData, a company specialising in market data and analysis, the French packaging market is expected to grow at a compound annual grow...
Wednesday, September 7, 2022
Recyclability of packaging: the number one environmental criteria for consumers
As consumers become increasingly demanding with regard to the environmental impact of the products they buy, Citeo has teamed up with Action Plus, a c...
Wednesday, August 31, 2022
The buyer of tomorrow and its 1001 versions
There is no single type of consumer. On the contrary, there are different profiles that will not be sensitive to the same offers, experiences or value...
Tuesday, June 28, 2022
Make-up: pre-Covid routines return
According to The NPD Group, women in the U.S. are back to their former make-up habits — or even kicking them up a notch — now that most mask requireme...
Monday, April 11, 2022
Beauty trends 2022 as seen by Mintel for in-cosmetics Global
The global Covid-19 pandemic has left a lasting impression on consumers around the world, creating dynamic shifts in lifestyles and beauty priorities,...
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