FREN

Forgot your password ?

New user? Create an account
DemoSubscribe
Your personalized regulatory consulting
Trends
All articles
Ecoresponsibility
Market
Tech / Digital
Consumers
Experts
The checklists

Trends:Consumers

Meet the RestorersSubscribers only

WGSN has just released its “Future Consumer 2028” report. The trend forecasting agency has shared an excerpt in which it introduces a new demographic group: the Restorers. These new consumers are seeking to restore balance in an increasingly uncertain world.

Use of sunscreen: the battle is not (yet) wonSubscribers only

The sunny days are back… and with them come the results of the annual survey conducted by the OpinionWay polling institute on behalf of FEBEA into the use of sun protection in France. The findings were unveiled at a press workshop held on 21 May 2026, and the conclusion is clear: there is still room for improvement!

Hands: the first outward sign of careSubscribers only

The appearance of hands and nails is far from a trivial matter for the French. This is according to a study conducted by the Flashs Institute for the Swiss laboratory Poderm Professional.

Beauty and budget: American women draw the lineSubscribers only

Alvarez & Marsal’s Consumer and Retail Group has released its Spring 2026 Consumer Sentiment Survey. The findings are clear: Americans are spending less, but more thoughtfully. The beauty industry is no exception to this trend and is at the center of consumers’ spending decisions.

Cosmetics: what American women really buySubscribers only

The Ipsy platform (an American beauty box subscription service) has released its 2026 Beauty Discovery Report, providing a detailed overview of cosmetics purchasing habits in North America.
Wednesday, September 21, 2016
Eco-worriers and their market impactSubscribers only
Sixty-four percent of consumers across the world claim that they try to have a positive impact on the environment on an everyday basis. According to a...
Monday, July 18, 2016
74% of women want to look good... primarily for themselvesSubscribers only
A recent survey indicates that women across the world are embracing a new age of beauty confidence – an age where they want to look good for themselve...
Friday, July 8, 2016
Personalisation and Social media drive sales of beauty brandsSubscribers only
The beauty market is driven by technological advancements that allow personalized beauty solutions on various levels. According to research firm Kline...
Wednesday, July 6, 2016
How cosmetics are purchased on the Internet
How does the web modify women consumers’ search and purchase practices in the beauty sector? What are the best-selling cosmetics online? How do blogge...
Wednesday, June 22, 2016
Beard hampers men’s facial skincareSubscribers only
With the fashion for facial hair still going strong, new research from Mintel reveals that the love of the beard is hampering sales of men’s facial sk...
Wednesday, April 20, 2016
How young people gain in self-esteem… thanks to cosmeticsSubscribers only
A German study has examined on behalf of the German Cosmetic, Toiletry, Perfumery and Detergent Association the development of self-esteem in adolesce...
Thursday, March 17, 2016
The French woman and her online pharmacy: A European not like the others Subscribers only
Newpharma, an online pharmacy of European dimension, launched a survey, in which nearly 6.000 female e-shoppers took part, to provide a better insight...
Tuesday, December 29, 2015
The French: shoppers like no other!Subscribers only
The 2016 edition of Connected Life, a TNS Group study, reveals that with a connected and increasingly informed consumer, the shopper journey is no lon...
Tuesday, December 1, 2015
Baby boomers: yes to innovation… under certain conditionsSubscribers only
The baby boom generation will reach 16 million by 2015. Raised in the cult of consumerism and marketing, how do they approach innovation today, what d...
Wednesday, November 18, 2015
Selfie generation: radiant lips and a flawless complexionSubscribers only
The NPD Group, one of the world leaders in market research, looks at the impact of image culture on the French selective beauty market. Carried by the...
Wednesday, September 2, 2015
Controversial cosmetic ingredients: what consumers thinkSubscribers only
In June 2015, CosmeticOBS-L'Observatoire des Cosmétiques conducted a survey of its web users on controversial cosmetic ingredients*. Which ones are be...
Wednesday, July 8, 2015
Distribution of new products: for which consumer and where?Subscribers only
While social networks are becoming increasingly important in product discovery, they are used much more in Africa, the Middle East and Latin America t...
Previous page
Next page