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Covid
Post Covid-19: the challenges of the cosmetics industry
As the world begins to emerge from the crisis, what are the new codes of society? During a morning of conferences organized by the Franco-Japanese Exchange Committee on June 8, 2021, Audrey Roulin, beauty director of the trend agency Nelly Rodi, drew the contours of this post-pandemic society. She also gave keys to help cosmetics professionals to better understand consumers’ expectations.
Post Covid-19: cosmetics to heal the body... and the mind
The pandemic has highlighted the benefits of beauty products. They are not only useful for good hygiene, but play a major role in confidence, self-esteem and well-being. Mintel’s experts have selected, among the new cosmetic products, those that are most likely to take care of the citizens physically and mentally.
The artificial intelligence boom in the age of coronavirus
Telecommuting and confinement have largely encouraged consumers to pay more attention to the condition of their skin, at the expense of makeup. But with the closing of cosmetic stores, many people have been using artificial intelligence tools to analyze their skin for individual advice. Perfect Corp’s YouCam Makeup app just conducted a study that explores the surge in the use of skin care diagnost...
Covid 19: good results for online sales
According to the latest report published by the NPD forecasting agency, the online cosmetics business is doing well and the trend should continue over time. Specialized websites, beauty subscriptions/boxes and homemade skincare are achieving double digit growth in France.
E-commerce in times of Covid-19
Because of the sanitary crisis, the cosmetic professionals are forced to close their sales places punctually. Many consumers have naturally turned to the Internet to continue buying their beauty products. ESV Digital, a digital marketing agency, has conducted a study to understand the online retail landscape.
Monday, July 13, 2020
Humans and the environment: values exacerbated by Covid-19
Although the coronavirus crisis is not over and the situation is still somewhat unclear, some trends are emerging and are being confirmed. On the occa...
Monday, July 13, 2020
The impact of Covid-19 on Prestige Beauty
The time of recovery has been ringing for almost two months in Europe and it is time to draw the first lessons from the effect of containment on cosme...
Wednesday, July 8, 2020
Who are the post-Covid 19 beauty consumers?
Arriving like a cannonball, the coronavirus has redrawn the contours of a new world: confinement, teleworking, social distancing, strong economic slow...
Monday, July 6, 2020
Post-Covid: the challenges of the cosmetics industry
With predictions of a very uncertain near future, at least from an economic point of view, all industries are walking on eggshells at the moment. How ...
Monday, June 29, 2020
Covid-19: How did you experience the crisis?
15 days after the start of the deconfinement in France, CosmeticOBS launched a survey* for its readers. The aim was to identify the different ways in ...
Monday, June 29, 2020
Post-Covid: digital to help cosmetic brands
Physical trade was one of the first casualties of Covid-19. After two months of confinement where only convenience stores were open, cosmetics distrib...
Monday, June 22, 2020
Post-Covid-19: perspectives of the cosmetics sector by Euromonitor
In the space of a few months, the coronavirus epidemic has brought most industries, including the beauty industry, to a standstill. While the time of ...
Wednesday, June 17, 2020
Cosmotrends: trends during and after Covid-19
As every year, Cosmoprof unveils its “Cosmotrends”, the most fashionable trends spotted on the show. Despite a 2020 edition organized online, the Cosm...
Monday, June 15, 2020
Covid-19: how have beauty users evolved?
The time has come to restart. More than ever, professionals of the cosmetics industry will have to be attentive to the needs of consumers burned by th...
Monday, June 15, 2020
Institute at home: the concept that emerges from lockdown
According to the latest data from market research firm NPD Group, online sales of premium skincare products have been growing strongly during the lock...
Monday, June 8, 2020
The new cosmetic naturalnesses after Covid
Mintel is a market research firm based in London, specialising in the analysis of consumer expectations and innovative trends. Mintel regularly gives ...
Monday, June 8, 2020
Post Covid-19 distribution: the big turmoil?
After two months of relatively strict confinement, stores reopened in France, including those specialising in the sale of cosmetics. While the war aga...
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