FREN

Forgot your password ?

New user? Create an account
DemoSubscribe
Join scientific directors, R&D professionals, formulators, researchers, dermatologists, and marketing experts!
Trends
All articles
Ecoresponsibility
Market
Tech / Digital
Consumers
Experts
The checklists

Trends:Market

Scalapay analyses the latest beauty trendsSubscribers only

In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with a survey of more than 2,200 consumers in Italy, Spain, France and Portugal. Several key trends emerge from this.

When sun protection becomes part of daily routineSubscribers only

The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent article. Sun protection is now becoming part of people’s daily routines.

Horizon 2045: four scenarios to prepare for the futureSubscribers only

To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospective Studies at Comptoir Prospectiviste), Frédérique Lenglen (Strategic Communications Advisor) and Karine Cottin (Senior Advisor, Inspire Positive Change) presented the Biotech 2045 Forecasting Capsule, a project initiated by Jean-Yves Berthon, Chairma...

Retail in the age of the experienceSubscribers only

To mark CEW France’s Beauty Day 2026, a round-table discussion brought together Catherine Spindler (President of Sephora for Europe and the Middle East) and Hubert de Malherbe (Director of the design agency Malherbe Paris) to address a single question: what will the shop of the future look like in ten years’ time? Their answers both centre on experience and emotion.

K-beauty is making its mark in CanadaSubscribers only

Korean cosmetics are establishing a firm foothold in Canada. According to data from the market research firm NielsenIQ, sales reached $164 million in 2025. This is 57% higher than in 2024.
Wednesday, July 20, 2022
The importance of the smile among the FrenchSubscribers only
A bright smile is not only a sign of good oral health, it is also an element that contributes to well-being and self-confidence. The Colgate brand has...
Wednesday, July 13, 2022
Generations Z and Y face beautySubscribers only
In cosmetics, trends evolve rapidly and differ according to age groups. Adot, the marketing subsidiary of e-commerce player Veepee, has chosen to focu...
Wednesday, July 13, 2022
Sun protection: Gen Z needs to review its approachSubscribers only
Every year, dermatologists warn about the dangers of the sun and the need to protect oneself from it. The American Academy of Dermatology (AAD) has ju...
Wednesday, July 13, 2022
The evolution of the beauty industry in the next 5 years, according to MintelSubscribers only
According to global market intelligence firm Mintel, the Covid-19 pandemic has changed consumers’ way of life, and the importance of ethics and the ch...
Wednesday, July 13, 2022
New cosmetic trendsSubscribers only
Health, climate or economic crisis, some events have recently disrupted the daily life of many citizens around the world. On the occasion of the Pharm...
Wednesday, July 6, 2022
The return of growth for beauty products in ChinaSubscribers only
According to Euromonitor International’s latest research, following the negative impact of home seclusion and strict lockdown measures in China, beaut...
Wednesday, July 6, 2022
Perfume: Chinese consumer typologiesSubscribers only
Perfume is an everyday gesture for many people and it says a lot about their personality. During the Tous au Parfum conference day organized by the In...
Wednesday, July 6, 2022
Cosmetic exports: on the way to NigeriaSubscribers only
With sales of beauty products estimated at 1.8 billion euros, this area has the second most powerful cosmetics market on the continent (behind South A...
Tuesday, July 5, 2022
Makeup and skin care: what American women wantSubscribers only
In cosmetics, consumers’ expectations are changing very quickly. That’s why the beauty consulting agency, The Benchmark Company, decided to conduct a ...
Tuesday, July 5, 2022
Kantar BrandZ ranking: which are the most valuable brands in the world?Subscribers only
Kantar, a trend research firm, has just unveiled its 2022 edition of the BrandZ ranking. This evaluation aims to highlight the most valuable manufactu...
Thursday, June 23, 2022
The ABC's of cosmetic exports to TurkeySubscribers only
Business’ Team France Export supports French manufacturers in their internationalization projects. And to help cosmetic brands refine their export str...
Wednesday, June 22, 2022
Has the era of male beauty begun?Subscribers only
Long shunned by these men, cosmetics are now making their way into their daily lives. At least that’s what the online skincare booking platform Treatw...
Previous page
Next page