Ecoresponsibility

Trends:Market

Scalapay analyses the latest beauty trends

In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with a survey of more than 2,200 consumers in Italy, Spain, France and Portugal. Several key trends emerge from this.

When sun protection becomes part of daily routine

The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent article. Sun protection is now becoming part of people’s daily routines.

Horizon 2045: four scenarios to prepare for the future

To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospective Studies at Comptoir Prospectiviste), Frédérique Lenglen (Strategic Communications Advisor) and Karine Cottin (Senior Advisor, Inspire Positive Change) presented the Biotech 2045 Forecasting Capsule, a project initiated by Jean-Yves Berthon, Chairma...

Retail in the age of the experience

To mark CEW France’s Beauty Day 2026, a round-table discussion brought together Catherine Spindler (President of Sephora for Europe and the Middle East) and Hubert de Malherbe (Director of the design agency Malherbe Paris) to address a single question: what will the shop of the future look like in ten years’ time? Their answers both centre on experience and emotion.

K-beauty is making its mark in Canada

Korean cosmetics are establishing a firm foothold in Canada. According to data from the market research firm NielsenIQ, sales reached $164 million in 2025. This is 57% higher than in 2024.

Wednesday, May 11, 2022

Top 10 most powerful cosmetic brands

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As every year, Brand Finance, a brand valuation consultancy, has published its ranking of the most powerful and attractive beauty manufacturers. Spoil...

Wednesday, May 4, 2022

Structural decline and challenges for the personal care sector, according to NielsenIQ

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On April 21, 2022, NielsenIQ, a specialist in consumer behaviour analysis, unveiled its new study dedicated to the French hygiene and beauty products ...

Wednesday, May 4, 2022

Cosmetics: what do American teenagers prefer?

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How and where do young Americans spend their money? To unravel this mystery, the investment bank Piper Sandler conducted a large study with a sample o...

Wednesday, May 4, 2022

Ivory Coast: the rules of cosmetic export

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To enable French cosmetic brands to take advantage of foreign countries, Team France Export has reviewed the areas of the world and selected the most ...

Monday, May 2, 2022

1 in 2 cosmetic products impacted by the AGEC law, according to Sia Partners

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The consulting firm Sia Partners has conducted a study to assess the volume and types of cosmetic products affected by the AGEC law. And it has identi...

Wednesday, April 27, 2022

The impact of Covid-19 on the beauty market

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The health crisis started in 2020. The cosmetics sector, initially put on hold, has adapted to the situation and has been able to fight back. The fore...

Wednesday, April 27, 2022

Cosmotrends 2022: what's new at the show?

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The Cosmotrends report has become a tradition. At each Cosmoprof event in Bologna, the BeautyStreams forecasting agency goes around all the participan...

Tuesday, April 26, 2022

Cosmetics: exporting to Colombia

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Exporting is a good way to boost your sales. Business France’s Team France Export has set itself the goal of helping French manufacturers to establish...

Thursday, April 21, 2022

Digital for transparency

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Transparency is one of the hot topics facing the cosmetics industry. Faced with consumers’ mistrust, beauty professionals must adopt a reassuring post...

Thursday, April 21, 2022

Claims: transparency to counter mistrust

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Claims are key in the act of buying. But beware of deception! Consumers are wary and are looking for deception. The Benchmark Company, a foresight age...

Wednesday, April 13, 2022

Sweden: how to export cosmetics

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Sweden is a small country, but the standard of living is comfortable with a GDP per capita of about €48,440. The cosmetic market is stable and mature....

Tuesday, April 12, 2022

Stunning rise in lipstick sales

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According to The NPD Group, sales of premium lipsticks in France rose by 35% in the week of 14 March 2022, which followed the end of the mask requirem...