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Special Edition by LUXE PACK - 2026!
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Trends:Market

Cosmetics trends: rising signals for 2026/2027Subscribers only

Mintel (a market research firm) and Black Swan Data (a specialist in online conversation analysis) have just released their report, “Beauty & Personal Care Demand Signals.” Based on an analysis of more than 16 million online posts about the U.S. beauty and personal care market, the report identifies several trends that are expected to shape the market in the coming months.

Beauty: which categories are gaining ground online in 2026?Subscribers only

To map the state of the global cosmetics market, the market research firm Spate analyzed search data from Google, TikTok, and Instagram from March 2025 to February 2026. The findings are clear: not all categories are growing at the same pace.

Celebrity brands: between worship and disillusionmentSubscribers only

Why do some celebrity-founded cosmetics companies manage to build lasting customer loyalty, while others disappear from store shelves just as quickly as they appeared? That is the question Mintel asks in its latest report, produced in partnership with Black Swan Data.

Boots breaks down the top beauty trends of 2026Subscribers only

Hannah Rice, Director of Cosmetics, and Bethany Chapman, Director of Luxury Beauty and Hair Care at Boots, presented their outlook on beauty trends for 2026 at the Beauty Leaders Summit (held in Paris on May 6 and 7, 2025). Based on proprietary data from the UK’s leading health and beauty retailer, their analysis identifies four major shifts in the market.

What are the most inclusive beauty brands in 2026?Subscribers only

For the third consecutive year, SeeMe Index, in partnership with Circana, has scrutinized more than 200 cosmetic brands sold in the United States to compile its list of the most inclusive brands.
Monday, March 14, 2022
Cosmetic export codes in the NetherlandsSubscribers only
To help French cosmetic brands in their internationalization strategy, the Team France Export of Business France has listed all the countries of inter...
Monday, March 14, 2022
What future for e-commerce?Subscribers only
Already important, online commerce has become unavoidable since the beginning of the health crisis. But like all distribution channels, it faces chall...
Wednesday, March 9, 2022
Hair care: what women wantSubscribers only
Long, curly, straight, thick, short, highlighted… no matter what type, hair needs care. And it’s not always easy to know the needs of consumers. That’...
Tuesday, March 8, 2022
Luxury in China: deciphering the 2022 marketSubscribers only
The Chinese market is increasingly attractive for high-end brands, however, the dynamics that govern it have become more and more complex. Economic, s...
Tuesday, March 8, 2022
The secrets of cosmetic export in SwitzerlandSubscribers only
The mission of Business France’s Team France Export is to help French manufacturers expand internationally. And depending on the field of activity, so...
Tuesday, March 8, 2022
Covid-19: Are consumers going back to the store?Subscribers only
The health crisis has disrupted the retail landscape. New shopping habits have been adopted in response to the various lockdowns and mandatory store c...
Tuesday, March 8, 2022
Selective beauty: growth returns in 2021Subscribers only
After a sharp decline in 2020, sales of selective beauty products in France have returned to growth, increasing by 9% in 2021, compared to 2020. Accor...
Thursday, March 3, 2022
The Thai way of cosmetic exportSubscribers only
In Thailand, taking care of oneself is a way of life. Coquetry is seen as a sign of success and the use of beauty products is widespread. Thus, the Th...
Wednesday, March 2, 2022
Profile of the "clean" consumerSubscribers only
In cosmetics, there are several types of consumers: those who like conventional products, those who only swear by organic care… And there are others, ...
Wednesday, March 2, 2022
Where do French women buy their organic or natural cosmetics?Subscribers only
From 4 to 8 February 2022, Harris Interactive conducted an online study among a representative sample of French women aged 18 to 50 (according to the ...
Wednesday, March 2, 2022
Pinterest lists 2022's trendsSubscribers only
Pinterest is one of the most trend-setting social networks. For Internet users, it’s a goldmine full of inspiration. The platform took a closer look a...
Thursday, February 24, 2022
Cosmetic exports: an update on CanadaSubscribers only
Business France’s Team France Export aims to support all manufacturers in taking the first step towards international expansion. As in all sectors, so...
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