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Cosmetics trends: rising signals for 2026/2027
Mintel (a market research firm) and Black Swan Data (a specialist in online conversation analysis) have just released their report, “Beauty & Personal Care Demand Signals.” Based on an analysis of more than 16 million online posts about the U.S. beauty and personal care market, the report identifies several trends that are expected to shape the market in the coming months.
Beauty: which categories are gaining ground online in 2026?
To map the state of the global cosmetics market, the market research firm Spate analyzed search data from Google, TikTok, and Instagram from March 2025 to February 2026. The findings are clear: not all categories are growing at the same pace.
Celebrity brands: between worship and disillusionment
Why do some celebrity-founded cosmetics companies manage to build lasting customer loyalty, while others disappear from store shelves just as quickly as they appeared? That is the question Mintel asks in its latest report, produced in partnership with Black Swan Data.
Boots breaks down the top beauty trends of 2026
Hannah Rice, Director of Cosmetics, and Bethany Chapman, Director of Luxury Beauty and Hair Care at Boots, presented their outlook on beauty trends for 2026 at the Beauty Leaders Summit (held in Paris on May 6 and 7, 2025). Based on proprietary data from the UK’s leading health and beauty retailer, their analysis identifies four major shifts in the market.
What are the most inclusive beauty brands in 2026?
For the third consecutive year, SeeMe Index, in partnership with Circana, has scrutinized more than 200 cosmetic brands sold in the United States to compile its list of the most inclusive brands.
Wednesday, February 23, 2022
Social networks: cosmetic trends for 2022
What will be the cosmetic trends of tomorrow? If it is not possible to answer this question completely, the analysis of searches made on social networ...
Tuesday, February 22, 2022
Bulk: how does it work?
More than a simple trend, bulk sales (or refills) meet the expectations and needs of a part of the population. But this distribution method, relativel...
Thursday, February 17, 2022
Cosmetics export: how to conquer India?
The indian cosmetic market is promising. Despite the health crisis, it should reach 24.3 billion euros by 2026 (compared to 11 billion in 2020). The T...
Wednesday, February 16, 2022
Beauty trends to watch in 2022
What will tomorrow’s society look like? To answer this question, the forecasting firm Wunderman Thompson presented its report on future trends. Valuab...
Wednesday, February 16, 2022
Introduction to regenerative cosmetic
What if the beauty industry gave back more to nature than it took from it? It is from this premise that R3 Imaginable, a firm specialized in CSR suppo...
Tuesday, February 15, 2022
French 2021 cosmetic exports: +2.5% compared to 2019
Following the release of the French foreign trade figures for 2021 by the French Customs Department, the FEBEA (French Federation of Beauty Companies)...
Wednesday, February 9, 2022
La Roche-Posay supports cancer patients
How do people with long term illnesses experience the side effects of their treatments? On the occasion of World Cancer Day, organized on February 4, ...
Tuesday, February 8, 2022
Prestige skincare prices: +7% in the UK in Q4 2021
According to The NPD Group, The average sales prices of prestige skincare in the UK increased 7% in the period Oct-Dec 21 compared to the same period ...
Tuesday, February 8, 2022
Frizzy hair: Dove tackles hair discrimination
After fighting for the representation of all bodies and against the diktat of social networks, Dove stands up against the bullying that black women an...
Thursday, February 3, 2022
Cosmetic exports: understanding the United Arab Emirates
The United Arab Emirates is home to more than ten million citizens. The GDP per capita (€39,180) is high and the cosmetics market is dynamic (value re...
Tuesday, February 1, 2022
How is social selling doing in France?
Platforms like Instagram or Tik Tok now allow consumers to directly purchase products that are promoted by influencers, including cosmetics. This new ...
Thursday, January 27, 2022
Export: how to sell cosmetics in South Africa
The South African cosmetics market is the most powerful on the continent (value estimated at 3 billion euros in 2020). Dynamic, it can represent good ...
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