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Cosmetics trends: rising signals for 2026/2027
Mintel (a market research firm) and Black Swan Data (a specialist in online conversation analysis) have just released their report, “Beauty & Personal Care Demand Signals.” Based on an analysis of more than 16 million online posts about the U.S. beauty and personal care market, the report identifies several trends that are expected to shape the market in the coming months.
Beauty: which categories are gaining ground online in 2026?
To map the state of the global cosmetics market, the market research firm Spate analyzed search data from Google, TikTok, and Instagram from March 2025 to February 2026. The findings are clear: not all categories are growing at the same pace.
Celebrity brands: between worship and disillusionment
Why do some celebrity-founded cosmetics companies manage to build lasting customer loyalty, while others disappear from store shelves just as quickly as they appeared? That is the question Mintel asks in its latest report, produced in partnership with Black Swan Data.
Boots breaks down the top beauty trends of 2026
Hannah Rice, Director of Cosmetics, and Bethany Chapman, Director of Luxury Beauty and Hair Care at Boots, presented their outlook on beauty trends for 2026 at the Beauty Leaders Summit (held in Paris on May 6 and 7, 2025). Based on proprietary data from the UK’s leading health and beauty retailer, their analysis identifies four major shifts in the market.
What are the most inclusive beauty brands in 2026?
For the third consecutive year, SeeMe Index, in partnership with Circana, has scrutinized more than 200 cosmetic brands sold in the United States to compile its list of the most inclusive brands.
Wednesday, January 26, 2022
Trends: Euromonitor predictions for 2022
For Euromonitor, a forecasting firm, it’s the same ritual every year. During the month of January, the agency unveils the trends it believes will emer...
Tuesday, January 25, 2022
Cosmétagora 2022 winners
The Cosmétagora trade show was held in Paris on January 11 and 12, 2022. As every year, all ingredient suppliers gathered to showcase their cosmetic a...
Wednesday, January 19, 2022
Silver generation: what do women want?
Women over 50 are (generally) not well represented in the world of cosmetics. And yet, they are consumers like any others, who are looking for skincar...
Wednesday, January 19, 2022
Cosmetic exports in Brazil
For beauty professionals, Brazil is a country of interest. There, the cosmetics sector is very dynamic and ranks fourth among the most important marke...
Wednesday, January 12, 2022
Cosmetic exports: how to deal with Germany
On a European scale, Germany is the country with the most dynamic beauty sector with its 15.049 billion euros recorded in 2020. It is a mature market ...
Wednesday, January 12, 2022
Inclusive cosmetics: Mintel's top
People with disabilities are the great forgotten in the beauty sector. However, more and more brands are starting to design cosmetics for this audienc...
Wednesday, January 5, 2022
Cosmetic exports: the spanish case
Spain is one of the leading countries in the cosmetics and perfumery sector (5th place in Europe, 13th place worldwide). The beauty market is dynamic ...
Tuesday, January 4, 2022
The 2022 trends according to Instagram
With 1.386 billion monthly active users and 500 million daily active users worldwide, Instagram is one of the most popular social networks. The platfo...
Wednesday, December 22, 2021
Cosmetic export: ciao Italia!
Going international does not necessarily mean going to the other side of the world. Neighboring countries are just as interesting. This is the case of...
Monday, December 20, 2021
E-commerce: what challenges for 2022?
Already popular for all the qualities it is known for, e-commerce has become almost unavoidable since the beginning of the health crisis. Many people ...
Monday, December 20, 2021
2021 luxury barometer: time for optimism
How is the luxury sector faring in this still troubled health and economic context? To answer this question, Ifop’s luxury division conducted a survey...
Thursday, December 16, 2021
Sustainability: Chinese consumers' beliefs and desires
China is currently one of the most polluted areas in the world… but also one of the countries where sustainable development policies are the most adva...
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