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Trends:Market

Scalapay analyses the latest beauty trendsSubscribers only

In its “State of Shopping 2026” report, Scalapay devotes an entire chapter to beauty. The instalment payment platform combines its internal data with a survey of more than 2,200 consumers in Italy, Spain, France and Portugal. Several key trends emerge from this.

When sun protection becomes part of daily routineSubscribers only

The use of sun cream is no longer confined to summer holidays. This is the conclusion reached by the market research agency Circana in a recent article. Sun protection is now becoming part of people’s daily routines.

Horizon 2045: four scenarios to prepare for the futureSubscribers only

To mark CEW France’s “Journé de la Beauté 2026”, an innovative session broke with the usual round-table format. Olivier Parent (Director of Prospective Studies at Comptoir Prospectiviste), Frédérique Lenglen (Strategic Communications Advisor) and Karine Cottin (Senior Advisor, Inspire Positive Change) presented the Biotech 2045 Forecasting Capsule, a project initiated by Jean-Yves Berthon, Chairma...

Retail in the age of the experienceSubscribers only

To mark CEW France’s Beauty Day 2026, a round-table discussion brought together Catherine Spindler (President of Sephora for Europe and the Middle East) and Hubert de Malherbe (Director of the design agency Malherbe Paris) to address a single question: what will the shop of the future look like in ten years’ time? Their answers both centre on experience and emotion.

K-beauty is making its mark in CanadaSubscribers only

Korean cosmetics are establishing a firm foothold in Canada. According to data from the market research firm NielsenIQ, sales reached $164 million in 2025. This is 57% higher than in 2024.
Tuesday, December 14, 2021
SGS France integrates IDEA TestsSubscribers only
SGS France, expert in the inspection, analysis, certification and control of industrial products, has confirmed the closing of the acquisition announc...
Monday, December 13, 2021
L’Oréal signs an agreement to acquire Youth to the PeopleSubscribers only
L’Oréal just signed an agreement to acquire Youth to the People, an American skincare company based in California. Available in the US, Canada, Austra...
Wednesday, December 8, 2021
Cosmetic export: how to seduce the UK?Subscribers only
Although the cosmetics market in the UK is mature and quite saturated, it is nonetheless dynamic. The inhabitants have a high purchasing power (GDP es...
Wednesday, December 8, 2021
The best cosmetics of 2021 according to TimeSubscribers only
It’s a tradition. In November, Time ranks the products that have stood out for their concept over the past year. The objective of this exercise is to ...
Tuesday, November 30, 2021
What trends for 2022?Subscribers only
As it does at the end of each year, Mintel, a foresight firm, takes stock of emerging consumer trends. And it is against a backdrop of health, climate...
Tuesday, November 30, 2021
Korean style cosmetic exportSubscribers only
South Korea is not only a prescriber of beauty trends. It is also a country where development prospects are interesting for foreign actors. The France...
Wednesday, November 24, 2021
China: the new beauty trendsSubscribers only
On a global scale, China is the second most powerful cosmetics market. It is also a forerunner and is usually ahead of the game in terms of skincare t...
Wednesday, November 24, 2021
The art of cosmetic export to JapanSubscribers only
Japan is on the list of priority countries to target when a cosmetics company wants to go international. And to maximize its chances of success, Busin...
Monday, November 22, 2021
Make-up returns to growthSubscribers only
According to The NPD Group, sales of selective make-up in France rose by 1% in the three-month period from June to the end of August 2021. With total ...
Wednesday, November 17, 2021
The new american consumerSubscribers only
Time passes, trends change… and so do consumers! As the world gets used to living with Covid, many people have changed their habits. Foresight firm Mi...
Wednesday, November 17, 2021
How to export your cosmetics to Hong KongSubscribers only
With 7.5 million citizens and a GDP of $4,862,727 per capita, Hong Kong is one of the markets not to be overlooked for cosmetic brands looking to do b...
Wednesday, November 17, 2021
Inclusivity: instructions for useSubscribers only
Being inclusive, what does it really mean? On the occasion of the Beauty Day, organized by the WEG on September 22 in Paris, Pierre Bisseuil, co-found...
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