Ecoresponsibility

Trends:Market

Trend for 2027: from product to system

Technological upheavals, climate pressures, economic instability, geopolitical tensions… Faced with an increasingly unpredictable world, consumers are seeking to regain control. For its Global Predictions 2027 report, the market research agency Mintel has organised its forecasts around a single overarching theme: “Products to Systems”. For the first time, the firm is applying this theme to five sectors, including beauty and wellbeing.

Organic cosmetics: consumer expectations

Organic shops are returning to growth. However, their sales of cosmetics and food supplements have been falling for the past three years. Cosmébio and Synadiet commissioned a study from the consultancy Senseva (with the support of La Maison de la Bio) to understand why. Caroline Girard, Head of Marketing and Development at Cosmébio, and Claire Guignier, Director of Public Affairs and Communication...

Oral hygiene is adopting beauty standards

Ingredients used in skincare, promises of softness… Oral care is increasingly drawing inspiration from the world of beauty. This is highlighted in “The New Era of Oral Care”, the latest report published by Spate, a trend analysis platform, focusing on the U.S. market.

When cosmetics bring people together

For the British, beauty is not a luxury. It helps them feel better and fosters social connections. This is demonstrated by the study “The Impact of Beauty”, carried out by Oxford Economics on behalf of the British Beauty Council (an organisation representing the British beauty industry, ed.), with the support of L’Oréal Group.

Saudi Arabia: cosmetics are purchased through all channels

When buying beauty products, Saudi consumers no longer have to choose between online and in-store shopping. They switch between the two channels depending on what they are looking for, without any particular loyalty to one sales channel over another. Their main aim is to be sure of their choice before making a purchase. This is revealed in Beauty Decoded, the latest study by Nielsen IQ.

Thursday, February 19, 2026

New challenges in the beauty market

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In its latest report, the Nielsen IQ forecasting agency estimates that the cosmetics sector is approaching 2026 with its usual resilience, but also wi...

Friday, February 13, 2026

Luxury in many forms

During Paris Packaging Week 2026, Rémy Oudghiri, CEO of Sociovision (Ifop Group), presented the results of an international study conducted in June 20...

Tuesday, February 10, 2026

2026 distribution: what's changing in the shopping experience

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In its report The Future 100 (2026 edition), VML highlights the trends that are reshaping retail. Consumers are seeking more enjoyment in their daily ...

Tuesday, February 3, 2026

What do French consumers expect from their stores in 2026?

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French consumers’ expectations regarding retail remain marked by economic uncertainty. According to an OpinionWay study conducted for La Retail Tech, ...

Monday, February 2, 2026

Beauty: is natural losing momentum?

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According to Revuze’s Beyond Natural report, produced in collaboration with CEW USA, the cosmetics industry is entering a new phase. After a decade do...

Thursday, January 29, 2026

What are the major beauty trends to watch out for in 2026?

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Every year, the forecasting firm VML publishes The Future 100, a report that identifies emerging signals likely to impact the creative and cultural in...

Monday, January 26, 2026

Beauty: how to thrive in an uncertain world?

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According to the forecasting agency Beautystreams, the cosmetics industry is entering a new phase. The world is becoming more unstable, more fragmente...

Thursday, January 22, 2026

What will the future of retail look like?

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The forecasting agency WGSN has presented its main predictions for the retail sector in 2028. The agency is not predicting any radical changes, but ra...

Tuesday, January 20, 2026

Trends: what does 2026 promise?

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To identify the trends that will shape beauty in 2026, the Spate agency analyzed Google and TikTok searches. Its analysis is clear: beauty is becoming...

Monday, January 19, 2026

Mutations in the cosmetics retail market

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The distribution of beauty products is undergoing a profound transformation. Long considered a simple distribution channel, it is becoming a strategic...

Friday, January 9, 2026

Shopping: time to be cautious

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Moderation is becoming the norm in consumer decisions. This is one of the findings of the latest report published by the NielsenIQ forecasting agency,...

Wednesday, January 7, 2026

Longevity, the new pillar of beauty

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Long associated with anti-aging or long-lasting products, the concept of longevity is evolving. In its latest report, data analysis agency Spate shows...