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Market
Is the beauty and personal care section in supermarkets really holding up?
On March 13, 2026, at the Beauty Business event organized by CEW France, Emily Mayer, Director of Business Insights at Circana, presented a review of the 2025 beauty and personal care market in mass retail. According to her, the market is stabilizing in terms of volume but is clearly experiencing a slowdown in value growth.
Is the pharmacy the beauty destination of the future?
On March 13, 2026, at the Beauty Business event organized by CEW France, Nicolas Grélaud, CEO of OpenHealth, provided an overview of the pharmacy sector as a beauty distribution channel. According to him, the pharmacy has entered a new era.
When sunscreen gets a makeover
Based on data from online research and social media, the trend forecasting agency Spate highlights a shift in the solar care market. This category of skincare products is now focused on how they look on the skin and their ease of use.
The cosmetics market in the face of change
At the Rencontres Ingrecos event held in Paris on March 17, 2025, Jean-Marc Giroux, President of Cosmed, presented an overview of the current state of the cosmetics industry. Here is a summary of the key points of his presentation.
What is the current state of the prestige beauty market in France?
On March 13, 2026, CEW France held its Beauty Business event. Mathilde Lion, Executive Director of Global Client Development at Circana, presented the 2025 market report on the luxury beauty sector in France.
Tuesday, January 14, 2025
Retail: the major trends in 2025
In the world of commerce (cosmetics and others), competition is fierce. To get customers to push open the door of a shop, it is important to listen to...
Tuesday, January 7, 2025
Trends that will shape retailing in 2025
Commerce, like many other sectors, must adapt to new consumer demands. To help brands rethink the way they sell their products, the VML foresight agen...
Tuesday, January 7, 2025
What will the store of 2025 look like?
Although digital commerce is booming, physical stores remain essential locations for cosmetics brands. However, consumers are demanding unique experie...
Tuesday, December 17, 2024
Yves Rocher: the most attractive beauty brand according to the French
Every year, Bonial (a company that helps consumers hunt for bargains) works with the Ipsos polling institute to produce a barometer of the commercial ...
Tuesday, December 17, 2024
Luxury Barometer 2024: a sector in (a bit of) crisis
As it does every year, IFOP produces the “Luxury Trend Report”, the data from which are unveiled at the Grand Prix Stratégies du Luxe (organized by th...
Wednesday, December 4, 2024
Christmas 2024: Americans' buying intentions
The countdown to the holiday season has begun. Forecasting firm Circana surveyed Americans to find out how they felt about this period. A certain retu...
Wednesday, November 27, 2024
What are the new beauty trends in South Korea?
South Korea is one of the countries that sets the pace for the cosmetics industry. On the occasion of the second edition of the Beauty Leaders Summit ...
Tuesday, November 26, 2024
Time Magazine's best cosmetics of 2024
As the calendar year draws to a close, it’s time to take stock of the past few months. As usual, Time Magazine lists all the products that stood out d...
Tuesday, November 26, 2024
E-commerce: ever-increasing consumer expectations
If shopping from the comfort of home used to be enough of an argument to convince the general public to order online, this is no longer the case. Acco...
Tuesday, November 19, 2024
Cosmetics: the international popularity of Made in France
While France is renowned abroad for its gastronomy, heritage and monuments, it is also renowned for its expertise. A recent OpinionWay survey for CCI ...
Wednesday, November 13, 2024
Black Friday: consumer expectations
Its name evokes the end of the year and bargain prices. Originating in the United States, Black Friday has established itself as a major commercial ev...
Wednesday, November 13, 2024
Marketing trends to watch in 2025
Just as you can’t catch flies with vinegar, you can’t win over consumers without a sharp marketing plan. And to help brands (in all sectors, including...
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