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Market
Is the beauty and personal care section in supermarkets really holding up?
On March 13, 2026, at the Beauty Business event organized by CEW France, Emily Mayer, Director of Business Insights at Circana, presented a review of the 2025 beauty and personal care market in mass retail. According to her, the market is stabilizing in terms of volume but is clearly experiencing a slowdown in value growth.
Is the pharmacy the beauty destination of the future?
On March 13, 2026, at the Beauty Business event organized by CEW France, Nicolas Grélaud, CEO of OpenHealth, provided an overview of the pharmacy sector as a beauty distribution channel. According to him, the pharmacy has entered a new era.
When sunscreen gets a makeover
Based on data from online research and social media, the trend forecasting agency Spate highlights a shift in the solar care market. This category of skincare products is now focused on how they look on the skin and their ease of use.
The cosmetics market in the face of change
At the Rencontres Ingrecos event held in Paris on March 17, 2025, Jean-Marc Giroux, President of Cosmed, presented an overview of the current state of the cosmetics industry. Here is a summary of the key points of his presentation.
What is the current state of the prestige beauty market in France?
On March 13, 2026, CEW France held its Beauty Business event. Mathilde Lion, Executive Director of Global Client Development at Circana, presented the 2025 market report on the luxury beauty sector in France.
Wednesday, December 17, 2025
Cosmetics are a must-have for Christmas
The beauty category is ending 2025 on a positive note. According to Circana, the sector has held up well throughout the year and continues to grow as ...
Monday, December 15, 2025
Pinterest Predicts 2026: When beauty gets bold
Every year, Pinterest publishes its trend forecasts based on an analysis of its users’ searches. For 2026, the platform paints a beauty landscape mark...
Wednesday, December 10, 2025
Christmas 2025: What are Americans planning to buy?
Circana has released its analysis of trends for the 2025 holiday season. The firm describes a season marked by caution, anticipation, and strong price...
Thursday, December 4, 2025
2026 trends: tech, science, and new beauty practices
The TrendHunter forecasting agency has just published its beauty trends for 2026: an overview of how technology, biology, mental well-being, and pop c...
Wednesday, November 26, 2025
Beauty on Black Friday
With Black Friday 2025 approaching, Scalapay (an installment payment system) has published a barometer that analyzes French consumers’ purchasing beha...
Tuesday, November 25, 2025
The new priorities of beauty consumers
Today’s cosmetics buyers are more demanding and better informed. This is shown by the latest edition of Euromonitor International’s Voice of the Consu...
Friday, November 21, 2025
The fall-winter 2027-2028 season in color
WGSN, in partnership with Coloro, anticipates the color trends that will guide brands in 2027-2028. Two colors from the fall/winter 27/28 palette have...
Wednesday, November 19, 2025
Black Friday: an event that has become essential for end-of-year shopping
As the holiday season approaches, French consumers are still grappling with tight budgets. According to an OpinionWay poll for Amazon, a large majorit...
Monday, November 17, 2025
The French are embracing “express” treatments for the holidays
As the holiday season approaches, French people are making more visits to beauty salons to end the year on a high note. Planity, an online beauty serv...
Monday, November 17, 2025
Black Friday: the best time to buy beauty gifts?
With the holidays approaching, the online price comparison site Idealo analyzed price trends for several product categories over the thirteen weeks le...
Wednesday, November 5, 2025
Four trends to watch in 2026
In its latest trend report, Euromonitor identifies four major dynamics that will shape consumer behavior in 2026. These reflect consumers’ desire for ...
Thursday, October 30, 2025
The new beauty expectations of French women
According to the fourth edition of the Klarna Beauty Report, perceptions of beauty are changing. They go beyond aesthetics to encompass well-being, in...
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