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Cosmetics trends: rising signals for 2026/2027
Mintel (a market research firm) and Black Swan Data (a specialist in online conversation analysis) have just released their report, “Beauty & Personal Care Demand Signals.” Based on an analysis of more than 16 million online posts about the U.S. beauty and personal care market, the report identifies several trends that are expected to shape the market in the coming months.
Beauty: which categories are gaining ground online in 2026?
To map the state of the global cosmetics market, the market research firm Spate analyzed search data from Google, TikTok, and Instagram from March 2025 to February 2026. The findings are clear: not all categories are growing at the same pace.
Celebrity brands: between worship and disillusionment
Why do some celebrity-founded cosmetics companies manage to build lasting customer loyalty, while others disappear from store shelves just as quickly as they appeared? That is the question Mintel asks in its latest report, produced in partnership with Black Swan Data.
Boots breaks down the top beauty trends of 2026
Hannah Rice, Director of Cosmetics, and Bethany Chapman, Director of Luxury Beauty and Hair Care at Boots, presented their outlook on beauty trends for 2026 at the Beauty Leaders Summit (held in Paris on May 6 and 7, 2025). Based on proprietary data from the UK’s leading health and beauty retailer, their analysis identifies four major shifts in the market.
What are the most inclusive beauty brands in 2026?
For the third consecutive year, SeeMe Index, in partnership with Circana, has scrutinized more than 200 cosmetic brands sold in the United States to compile its list of the most inclusive brands.
Wednesday, December 9, 2020
How to export cosmetics to Taiwan?
With an estimated population of 23.6 million and a GDP of $25,008 per capita, Taiwan appears to be an ideal area to locate. To help cosmetic companies...
Wednesday, December 2, 2020
Export to Japan: instructions for use
The re-launch is now. And what could be better than to set out to conquer new areas? As part of its program to help companies boost their economy, Bus...
Monday, November 9, 2020
How to export to South Korea?
As part of its “Relance Export Tour”, Business France encourages companies to try their luck abroad to boost the economy of the beauty industry. Among...
Wednesday, November 4, 2020
Export: on the way to the United States
America, land of possibilities where all dreams can come true. Even today, the prospect of conquering this El Dorado still makes many in the beauty in...
Wednesday, October 28, 2020
Export: how to set up in Germany?
Although the Covid-19 has been hurting the exchange of goods for the last few months, export is still one of the best ways to boost the economy of the...
Wednesday, October 21, 2020
Export: Focus on China
Covid has challenged the commercial strategies of exporting companies. In order to help them get back on track, Business France hosted a series of web...
Monday, October 5, 2020
Post-Covid: how is the organic market performing?
As every year, Cosmébio presents the state of the organic and natural cosmetics market at its annual press conference. The results for the beginning o...
Monday, July 6, 2020
Tomorrow's hygiene according to L'Oréal
Will the coronavirus crisis have taken its toll on our way of life? Confinement, telecommuting, fear of disease, social distancing, all these terms ha...
Wednesday, July 1, 2020
Mustela experiments with bulk in pharmacies
Organic certified cleansing gel and hydro-alcoholic gel in bulk format… this is the new proposal tested by Mustela in pharmacies, as an extension of i...
Wednesday, June 17, 2020
Cosmetic market opportunities in the Rhine region
Belgium, the Netherlands, Germany, Switzerland, Austria, Slovenia… the Rhine area has been affected, like the others, by the Covid-19 crisis, but neve...
Wednesday, April 22, 2020
Japan: The cosmetic market relatively spared by the coronavirus
Almost every country in the world is affected by Covid-19, Japan is no exception. To contain the crisis, the government has not introduced mandatory c...
Tuesday, April 14, 2020
Covid-19: Overview of the South Korean cosmetic market
Like China, South Korea was hit hard by Covid-19. But unlike the Land of the Rising Sun, South Korea did not opt for population containment in order t...
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