Lily of the valley fragrances enchant the lovely month of May. In exceptional bottles, like the set imagined by Yann Philippe and artificial intelligence for Guerlain’s Millésime 2025 du Muguet, or in (much) more accessible versions. As for the fragrance, its luminous, delicate freshness and deliciously retro, feminine accents are resolutely in tune with the times! In fact, it can be worn all year round!
Precious creations as close to the flower as possible…
If Dior’s Diorissimo, launched in 1956 (eau de parfum 50 ml, €120 or eau de toilette 100 ml, €144), a tribute to Monsieur Christian Dior’s favorite flower and emblem of the Maison de Couture, is very popular, we know that the lily of the valley is a “mute” flower (its natural essence is impossible to extract).
In Dior’s case, lily of the valley has been recomposed with essences of ylang-ylang from Mayotte and jasmine absolute from India, to recreate the green, floral notes of the graceful bells.
As luminous as a spring morning, this romantic floral bouquet, a symbol of feminine softness, sublimates the freshness of delicate corollas. Even older, Guerlain has been celebrating the arrival of spring with its emblematic Lily of the Valley limited and numbered edition for over 110 years!
But this spring, Guerlain dares to break new ground with an avant-garde edition of this century-old event. The Millésime 2025 unveils an original adornment where heritage and modernity merge.
For the first time, the Flacon aux Abeilles marks a unique encounter between the vision of an image creator, Yann Philippe, and the possibilities offered by artificial intelligence …
