In the wake of the success of the Barbie film, a deluge of pink has hit the packaging and cosmetic formulas of anti-aging face care products! After pink creams, it’s now the turn of serums to display this healthy-glow hue! And the good news is that these serums are arriving on a massive scale in supermarkets!
In supermarkets
La Provençale Bio has just launched a certified organic serum inspired by the pink light of Provence: L’Eclat de Jouvence, Sérum Booster d’éclat (30 ml, €15.99). Its rosy, pearly texture (the product contains mica) immediately plumps, evens out and reactivates the rosy radiance of tired skin for an instant healthy glow.
Made with 99% natural-origin ingredients, it’s formulated with natural vitamin C and organic pink grapefruit to stimulate natural rosy radiance and relax the skin, as well as nourishing PDO Provence organic olive oil. So’Bio étic has opted for organic pomegranate and retinol-like (sea fennel extract) for its certified organic serum, which reduces wrinkles and leaves skin luminous thanks to a lightly glittery texture (Lift’Grenade Sérum Intense Wrinkles + Radiance, 30 ml, €15.95).
Finally, Nivea’s turn to unleash its pink serum concentrated in bakuchiol, a gentle plant-based alternative to retinol (Cellular Expert Lift Sérum 3-zones visage, cou, décolleté, 30 ml, €17.99).
The most innovative pink serums
If Garancia was among the first to imagine a pink anti-aging serum (Etoile Polaire Sérum Suprême Volumateur, Anti-relâchement, Rides, 30 ml, €70.90), now it’s Nuxe’s turn to launch its own with stabilized vitamin C and …
