Every month, La Récap Tendances brings together the essential news stories analyzed by the CosmeticOBS editorial team. It offers a concise selection of key events, early indicators, and underlying trends that are shaping the cosmetics industry. Based on articles published on the platform, this summary provides professionals with a clear and condensed overview of the trends to watch.
• For 72% of respondents, free delivery is the number one criterion when choosing a delivery method, far ahead of speed (47%) or delivery to a pick-up point (43%). Order tracking (41%) and ease of returns (36%) come next.
-> French people and delivery services
• Consumers, who are often in a hurry, are looking for simple, effective, and versatile products that can meet multiple needs in a single step. They want all-in-one formulas that are easy to carry and use.
-> The five beauty trends for 2026 according to Spate and Future Snoops
• Brands will now have to target individuals who are constantly reinventing themselves, whether they are 30 or 60 years old. Mintel refers to the rise of the “second life” concept: changing careers, returning to education, retraining, or making a fresh start in life.
-> What are the major consumer trends for 2026?
• By 2030, Mintel anticipates that skin and hair will be perceived as the “most accessible biomarkers of the human body”. This represents a profound transformation in the role of brands, which are now expected to become everyday partners rather than mere suppliers of cosmetic products.
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